Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wendy's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wendy's performance in the Georgia and how they change over time
See what factors influence Wendy's performance in the Georgia and how they change over time
Available by subscription
Available by subscription
An analysis of Wendy's' competitors in the Georgia
An analysis of Wendy's' competitors in the Georgia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wendy's in Georgia holds a leading position with a market performance percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference. Performance peers include Mevlana El Madine, Khinkali Bar N1, Restaurant Hide, THE BAR | Khinkali Pub, Samani, and Vera Italiana, all within a similar range.
Customer satisfaction is crucial, reflecting customer happiness and loyalty, directly impacting brand reputation and revenue.
Wendy's in Georgia shows an overall customer satisfaction of 58%, a 12.6 percentage point increase year-over-year. Shida Kartli leads with 79% satisfaction, followed by Imereti (57%) and Autonomous Republic of Adjara (53%). This indicates improvement in customer perception across the regions.
Average check reveals spending habits, showing the average money customers spend per transaction, driving revenue insights.
Wendy's in Georgia has an overall average check of 32 GEL, a 6.4% increase year-over-year. Imereti shows the highest average check at 35.3 GEL. Shida Kartli's average check is 25 GEL, while Autonomous Republic of Adjara's is 18.1 GEL.
Outlet count reflects brand presence and market reach, indicating accessibility and potential market saturation levels.
Wendy's in Georgia has 3 outlets in the Autonomous Republic of Adjara, 2 in Imereti, and 1 in Shida Kartli. This distribution highlights stronger brand presence in Autonomous Republic of Adjara compared to other regions.
Competitor analysis helps understand the competitive landscape and customer preferences, enabling strategic positioning and differentiation.
Wendy's customers in Georgia also frequent McDonald's (20.98%), Dunkin' (11.61%), Chashnagiri (4.91%), Entrée (4.46%), and Luca Polare ლუკა პოლარე (4.46%). McDonald's represents the most significant cross-visitation, indicating its strong competitive presence.
Traffic workload indicates peak operational times, optimizing staffing and resource allocation for efficient service delivery.
Wendy's in Georgia experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest activity around 2:00 PM (58.53%). The lowest traffic occurs between 1:00 AM and 7:00 AM, suggesting minimal overnight demand.
Understanding consumer segments allows for tailored marketing, improving engagement and relevance by targeting specific demographics.
Wendy's in Georgia shows high affinity with women(71%), while Men (120%) over average. Gen X (128%) is over-represented, while Gen Y (86%) and Gen Z (55%) are under-represented, suggesting targeted marketing towards Gen X may be effective.