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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Weeel Frozen Yogurt is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Weeel Frozen Yogurt performance in the Portugal and how they change over time
See what factors influence Weeel Frozen Yogurt performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Weeel Frozen Yogurt' competitors in the Portugal
An analysis of Weeel Frozen Yogurt' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference within its industry.
Weeel Frozen Yogurt holds a market performance percentile of 97 in Portugal's Cafe & Restaurants industry, classifying it as a leading brand. This indicates a strong market presence, with its foot traffic exceeding 97% of its peers. Competitors within the same percentile include Palaphita, Taberna Meia Porta, Naibers, Casa do Pescador, Casa Viúva and A Mariola.
Customer satisfaction reflects customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
Weeel Frozen Yogurt's overall customer satisfaction (CSAT) is 66%, a 14.8 percentage point increase year-over-year. Lisbon shows a CSAT of 65%, with a growth of 26.5 percentage points. This indicates a significant improvement in customer perception across Portugal, with notable gains in Lisbon.
Number of outlets indicates brand reach and market presence, showing distribution strategy and accessibility to customers across regions.
Weeel Frozen Yogurt has 17 outlets in Portugal. Lisbon has 11 outlets, indicating a strong presence. Faro and Porto each have 2 outlets, while Coimbra and Setúbal each have 1. This demonstrates the brand's distribution across different counties.
Competitor analysis identifies key players and cross-visitation patterns, informing strategic positioning and customer acquisition efforts.
Weeel Frozen Yogurt's top competitors, based on customer cross-visitation, are A Padaria Portuguesa (10%), Starbucks (6.67%), Arizé (6.67%), Han Table Barbecue (6.67%), and Taco Bell (6.67%). This shows where Weeel Frozen Yogurt customers are likely to visit.
Traffic workload by hour informs staffing, marketing, and operational decisions, aligning resources with peak customer demand for efficiency.
Weeel Frozen Yogurt experiences peak traffic between 10:00 and 23:00, with highest volume between 18:00 and 21:00 (around 50%). Traffic is minimal between 0:00 and 9:00. This informs decisions for workload.
Consumer segment analysis informs targeted marketing by understanding demographic preferences and affinity, optimizing engagement and brand resonance.
For Weeel Frozen Yogurt, women show high affinity (Index = 148) and men are underrepresented (Index = 68). Gen Y is overrepresented (Index = 138) while Gen X is slightly underrepresented (Index = 93). This affinity data indicates the segments' engagement.