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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Villa Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Villa Chicken performance in the Peru and how they change over time
See what factors influence Villa Chicken performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of Villa Chicken' competitors in the Peru
An analysis of Villa Chicken' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Villa Chicken holds a leading market performance in Peru's Cafe & Restaurants sector, positioned in the top 1% with a score of 99. This signifies strong customer preference. Peers in similar range include Restaurante Turistico Tunki, Little Caesars Pizza, Organika Restaurant, Puku Puku, Häagen-Dazs and Rucula restaurant.
Customer satisfaction (CSAT) is vital for indicating loyalty and predicting future revenue. Higher CSAT scores often correlate with better retention.
Villa Chicken's overall customer satisfaction is 74%, a 5.6 percentage point increase year-over-year, indicating improved customer sentiment. In Lima, the CSAT is 73%, with a growth of 4.3 percentage points, showcasing positive trends in a key location.
Average check (or order value) indicates spending per customer and overall revenue health and also can be used for creating insights about clients needs.
Villa Chicken's overall average check is 54.2 PEN, reflecting an 8.2% decrease year-over-year. In Lima, the average check is 54.4 PEN with no growth. Requires investigation into reasons behind the decline.
Tracking outlets indicates expansion, market reach and revenue potential as well as brand growth.
Villa Chicken has 20 outlets in Lima, and 1 outlet each in Ica, San Martín and La Libertad. This distribution highlights Lima as the primary market, with opportunities for expansion in other regions.
Identifying key competitors through cross-visitation helps understand market dynamics and refine competitive strategies for Villa Chicken.
Villa Chicken's customers also frequently visit Chili's Grill & Bar, Roky's, Papa Johns Pizza and Starbucks (all at 4.89% cross visitation). KFC is also a notable competitor (4.35%). These brands represent key competition for Villa Chicken.
Analyzing traffic workload by hour of day (HOD) helps Villa Chicken optimize staffing and promotions for peak times, improving customer service.
Villa Chicken experiences peak traffic between 12:00 PM and 8:00 PM, with the highest workload at 2:00 PM (60.88%) followed by 3:00 PM (55.35%) and 8:00 PM (43.65%). Traffic is lowest during early morning hours.
Consumer segment analysis, focusing on gender and generation, helps tailor marketing efforts for maximum impact and customer engagement and customer engagement.
Women are overrepresented (86 affinity index) and Men are overrepresented (109 affinity index) as customers. Gen Y has a very high affinity (167) for Villa Chicken. These insights can inform tailored marketing efforts.