Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Head of Steam is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Head of Steam performance in the United Kingdom and how they change over time
See what factors influence The Head of Steam performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of The Head of Steam' competitors in the United Kingdom
An analysis of The Head of Steam' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Head of Steam has a market performance percentile of 99, indicating a leading position. This demonstrates strong customer preference relative to peers like Double J's Cafe, OMA, The Grain Loft, Namkeen, Anchor Bankside and Tuk Tuk Indian Street Food.
Customer satisfaction scores reveal brand perception, directly impacting loyalty, recommendations, and long-term revenue growth.
The Head of Steam's overall customer satisfaction is 84%, a slight decrease year-over-year. Satisfaction in England is 85% and increasing, while Wales shows 82% with a decrease. The dynamic CSAT data reveals fluctuations, peaking in June 2025 at 89.19%.
Average check is a key revenue indicator, reflecting customer spending per visit, directly influencing profitability and revenue streams.
The Head of Steam's overall average check is 18.20 GBP, a 4.5% increase year-over-year. Wales shows a higher average check of 25.80 GBP. The average check dynamic data fluctuated, peaking in April 2025 at 19.46 GBP.
Outlet count indicates brand reach, impacting market penetration, brand awareness, and overall revenue potential.
The Head of Steam operates 13 outlets in England and 1 in Wales. The distribution indicates a strong presence in England, while Wales represents a smaller fraction of total outlets.
Competitor analysis identifies key rivals, informing strategies to gain market share and enhance competitive positioning.
The top competitors for The Head of Steam are JD Wetherspoon (18.66% cross-visitation), McDonald's (9.09%), Toby Carvery (2.87%), Costa Coffee (2.39%), and Tapped (2.39%). These brands attract a significant overlap of The Head of Steam's customers.
Traffic workload analysis by hour optimizes staffing, inventory, and marketing to meet peak demand and improve resource allocation.
Traffic workload at The Head of Steam peaks between 17:00 and 19:00 hours, with the highest workload at 18:00. Traffic is minimal during the early morning hours (0:00 to 10:00).
Understanding consumer segments enables tailored marketing, optimizing product offerings and messaging for increased engagement and conversion.
Women show an affinity index of 51%. Men show an affinity index of 132%. Gen X segment shows a high affinity (151%), while Gen Y (85%) and Gen Z (62%) segments are under-indexed relative to the average consumer.