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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Coffee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Coffee performance in the Portugal and how they change over time
See what factors influence The Coffee performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of The Coffee' competitors in the Portugal
An analysis of The Coffee' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Coffee's market performance in Portugal is at the 99th percentile, indicating a leading position within the Cafe & Restaurants industry. This high percentile suggests strong brand preference and competitive advantage, placing it in the top 1% of brands. Performance peers in the same percentile range include Restaurante Mercearia, Alforno Madeira, Adega Da Mó, Hard Rock Cafe, Fábrica da Nata, and Taverna alfacinha.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, influencing loyalty and repeat business.
The Coffee's overall customer satisfaction in Portugal is 84%, a decrease of 6.4 percentage points year-over-year. Satisfaction in Porto is 84% with a 1.9 percentage points increase, while Lisbon shows 84% with a decrease of 8.2 percentage points. Setúbal shows 82% with a 13.4 percentage points increase. This indicates varying satisfaction levels across different counties.
Average check (Avg Check) indicates the average amount spent per transaction, reflecting pricing strategy and customer spending habits.
The Coffee's overall average check in Portugal is 5.9 EUR, a 13.7% increase year-over-year. Porto has an average check of 6.5 EUR, while Lisbon's average check is 5.9 EUR. This suggests a higher spending per transaction compared to the previous year.
Number of outlets indicates brand's reach and market presence, reflecting expansion strategy and geographic coverage.
The Coffee has 9 outlets in Lisbon, 2 in Porto, and 1 in Setúbal. The distribution shows a concentration of outlets in Lisbon, indicating a stronger presence in that region compared to Porto and Setúbal.
Competitor analysis reveals top brands visited by your customers, enabling strategic positioning and targeted marketing efforts.
The top competitors of The Coffee, based on customer cross-visitation in Portugal, are Manteigaria (8.02%), The Folks (6.87%), Pastéis de Belém (6.87%), McDonald's (4.96%), and Copenhagen Coffee Lab (4.58%). This indicates significant overlap in customer base with these brands.
Traffic workload highlights peak hours, allowing optimized staffing and resource allocation to meet customer demand.
The Coffee experiences peak traffic workload between 8:00 and 18:00, with the highest traffic at 11:00 (60%). Traffic is minimal from 20:00 to 7:00. These insights help inform staffing and operational decisions during peak and off-peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing, enhancing relevance and engagement with specific groups.
The Coffee's customer base shows a high affinity among women (113 index), Gen Y (126 index), and Gen Z (140 index). Men (91 index) and Gen X (67 index) are under-indexed. This suggests that the brand resonates more strongly with women and younger generations.