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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Alchemist is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Alchemist performance in the United Kingdom and how they change over time
See what factors influence The Alchemist performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of The Alchemist' competitors in the United Kingdom
An analysis of The Alchemist' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alchemist is a leading brand in the United Kingdom's Cafe & Restaurants industry, securing a top 1% market performance rating. This signifies a strong market presence. Performance peers include Saravanaa Bhavan, Watan Restaurant, Morley's, Chai Green, NYK, and The Ladz.
Customer Satisfaction (CSAT) indicates loyalty and service quality, directly impacting brand reputation and repeat business.
The Alchemist's overall CSAT is 76%, a 4.1 percentage point decrease year-over-year. CSAT in England is 76% (down 3.1pp) and in Scotland is 73% (down 11.3pp). This indicates a need to address declining satisfaction levels, particularly in Scotland.
Average Check reveals customer spending habits, essential for revenue forecasting and menu optimization strategies.
The Alchemist's overall average check is 37.4 GBP, a 4.5% increase year-over-year. Scotland's average check is 37.2 GBP, while England's is 37.1 GBP. The increase suggests customers are spending slightly more per visit.
Number of Outlets indicates brand reach and market presence, reflecting growth and expansion strategies.
The Alchemist has 18 outlets in England, 3 in Scotland, and 1 in Wales. England has the highest number of outlets, indicating a strong regional focus. This distribution shows where the brand has established a stronger foothold.
Competitor analysis identifies key players, informing strategies to enhance market share and customer loyalty.
The top competitors for The Alchemist, based on customer cross-visitation, are McDonald's (8.23%), JD Wetherspoon (6.48%), Flight Club (2.74%), Nando's (2.74%), and wagamama (2.49%). These brands represent alternative dining choices for The Alchemist's customers.
Traffic Workload insights by hour help optimize staffing and resource allocation to meet customer demand effectively.
The Alchemist experiences peak traffic between 4 PM and 6 PM, with the highest workload at 18:00 (45.66%). Traffic is lowest between 2 AM and 8 AM. The data indicates optimal times for staffing to match customer flow.
Consumer segments by gender and generation informs targeted marketing and positioning strategies.
Women show a high affinity (108%) towards The Alchemist, while men have an affinity of 95%. Gen Y shows a high affinity (114%), Gen X shows 105% affinity, while Gen Z is under-indexed (67%). Tailoring marketing to these segments can enhance engagement.