Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
TGI Fridays is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence TGI Fridays performance in the Qatar and how they change over time
See what factors influence TGI Fridays performance in the Qatar and how they change over time
Available by subscription
Available by subscription
An analysis of TGI Fridays' competitors in the Qatar
An analysis of TGI Fridays' competitors in the Qatar
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
TGI Fridays in Qatar is in the top 5% (95th percentile), a leading market position. This indicates high customer preference and competitive strength. Performance peers in the same range include: Al Mandarin, Cipriani, BABA KABAB, Dosa Street, Poori and Karak, and Sterling grill.
Customer satisfaction reflects customer loyalty and overall brand perception, impacting long-term business success and revenue.
Overall customer satisfaction for TGI Fridays in Qatar is 90%, a 6.3 percentage point decrease year-over-year. Al-Daayen shows high satisfaction (98%), while Al Rayyan has lower satisfaction (71%). Monitoring and addressing drivers of decreased satisfaction is crucial.
Average check reflects customer spending per visit, a key indicator of revenue generation and pricing strategy effectiveness.
The average check for TGI Fridays in Qatar is 177.9 QAR, an 11.3% increase year-over-year. Al-Daayen shows an average check of 181.8 QAR. The upward trend suggests effective pricing or increased order values. Focus on understanding the Al-Daayen customer behavior.
Number of outlets indicates market reach and brand presence, influencing accessibility and potential customer base.
TGI Fridays has one outlet each in Al Rayyan and Al-Daayen, Qatar. This indicates a limited but present market footprint. Expanding outlet locations could increase market share and brand visibility, or it could stay as is.
Identifying top competitors by cross-visitation reveals direct rivals and shared customer base, informing competitive strategies.
Top competitors for TGI Fridays in Qatar, based on cross-visitation, include McDonald's (15.79%), Texas Chicken (10.53%), Max's Restaurant (10.53%), KFC (10.53%), and Jollibee (10.53%). These brands share a portion of TGI Friday's customer base.
Understanding peak traffic hours helps optimize staffing, promotions, and resource allocation to enhance customer experience.
Traffic workload for TGI Fridays in Qatar is highest between 6 PM and 10 PM (HOD 18-22), peaking at 58.48% at 9 PM (HOD 21). Traffic workload is virtually non-existent before 11 AM (HOD 11). Strategic planning to align staffing with peak hours and increase traffic is key.
Analyzing consumer segments informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Women are very highly represented in TGI Fridays' customer base in Qatar. Also, Gen Z are over-indexed in customer base. This indicates a strong affinity for TGI Fridays among this demographic. Tailoring marketing strategies to leverage this over-representation could be beneficial.