Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Qatar and how they change over time
See what factors influence KFC performance in the Qatar and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Qatar
An analysis of KFC' competitors in the Qatar
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference, reflecting competitive standing in the cafe and restaurant sector.
KFC in Qatar holds a leading market performance at the 99th percentile, placing it in the top 1% of brands. This indicates a strong competitive position with significant customer preference compared to peers like The Square, Yee Hwa Doha Downtown, Mama Rozie Restaurant, Tabi Boba, Jollibee and Rotana Restaurant, who are at same percentile.
Customer satisfaction is crucial, showing brand health and loyalty. It reflects service quality and customer experience, directly impacting revenue.
KFC's customer satisfaction in Qatar is 27%, a decrease of 22 percentage points year-over-year. In Al Rayyan, CSAT is 26%, down by 18.9 percentage points, indicating a need to improve customer experience and service quality to regain customer satisfaction.
Average check reflects customer spending and pricing strategy. It directly influences revenue and profitability in the cafe & restaurant sector.
The overall average check for KFC in Qatar is 66.7 QAR, showing a 2.1% increase year-over-year. In Al Rayyan, the average check is 58 QAR, with no change. Dynamic data indicates average check varies monthly.
Outlet count shows market reach and expansion. It indicates brand accessibility and potential revenue streams in the competitive landscape.
KFC has 23 outlets in Al Rayyan, 6 in Al-Daayen, 2 in Umm Salal, and 1 in Al Shahaniya. Al Rayyan has the highest concentration of KFC outlets, suggesting it's a key market. Outlet distribution informs strategic expansion.
Competitor analysis highlights key rivals. It informs strategic positioning and identifies competitive threats in the Cafe & Restaurants market.
KFC's top competitors in Qatar, based on cross-visitation, are Tea Time (17.44%) and McDonald's (15.89%), followed by Pizza Hut (5.04%), Saravana Bhavan (4.26%), and Starbucks (4.26%). This indicates shared customer base.
Traffic workload by hour is essential for staffing. It ensures optimal service, impacting customer satisfaction and operational efficiency.
KFC in Qatar experiences peak traffic between 18:00 and 22:00, with highest workload at 21:00 (63.68%) and 22:00 (63.93%). Lowest traffic is between 3:00 and 7:00. Staffing should align with these peak hours.
Understanding consumer segments is vital for targeted ads. It helps tailor offers, improving customer engagement and marketing ROI.
KFC's customer base shows high affinity among men (117 Index) and Gen Z (145 Index). Women (63 Index) and Gen X (80 Index) are under-indexed. Tailored marketing for high-affinity segments can boost engagement.