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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Taco Bell is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Taco Bell performance in the Brazil and how they change over time
See what factors influence Taco Bell performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Taco Bell' competitors in the Brazil
An analysis of Taco Bell' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference through the brand's share of foot traffic in the industry.
Taco Bell in Brazil is in the top 1% of brands, a leading position. This indicates a strong market presence and high customer preference. Performance peers in the same percentile range include Verace Pizza, Shawarma Kababji, Complexo Imigrantes São Bernardo, PIZZARIA DELIVERY DE CASA, Piccini Bar, and Claiton Salgados.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, impacting long-term growth and profitability.
Taco Bell's overall CSAT in Brazil is 47%, a decrease of 8.8 percentage points year-over-year. This indicates declining customer satisfaction. The Southeast Region mirrors this trend, with a CSAT of 47% and an 8.8 percentage point decrease. Action is needed to address satisfaction issues.
Average check measures the average amount customers spend per visit, reflecting pricing strategy and customer spending habits.
Taco Bell's average check in Brazil is 57.5 BRL, a 20.2% increase year-over-year. The Southeast Region mirrors this trend. This shows higher spending per customer. Potential factors: menu price, promotional changes, or changes in customer order habits.
Number of outlets indicates brand reach and market presence, crucial for accessibility and revenue generation.
Taco Bell has 22 outlets in the Southeast Region of Brazil. This reflects its current distribution network. No growth data is available for comparison. It represents the operational capacity and potential market coverage in the region.
Identifying key competitors helps refine strategies and understand market dynamics.
Taco Bell's top competitors in Brazil, based on customer cross-visitation, are McDonald's (17.39%), Bacio di Latte (8.70%), Outback Steakhouse (7.25%), Habib's (5.80%), and Cacau Show - Chocolates (5.80%). These brands capture a significant portion of Taco Bell's potential customer base.
Traffic workload reveals peak hours, aiding in staffing and resource allocation for optimal service.
Taco Bell's peak traffic workload in Brazil occurs between 10 AM and 9 PM, with the highest traffic around 1 PM and 2 PM. Minimal traffic occurs overnight. Staffing and resource allocation should align with these peak hours.
Understanding consumer segments helps in tailoring marketing to specific demographics.
Taco Bell's customer base shows a higher affinity among women (index 113) and Gen Y (index 170). Men are under-indexed (index 90). Gen Y exhibits a significant over-representation. Tailored marketing strategies toward women and Gen Y may be more effective.