Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Supreme Leader is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence Supreme Leader performance in the Australia and how they change over time
See what factors influence Supreme Leader performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Supreme Leader' competitors in the Australia
An analysis of Supreme Leader' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Supreme Leader has a MARKET PERFORMANCE percentile of 93, indicating a leading position in the Cafe & Restaurants industry in Australia. This high percentile shows strong market presence. Performance peers in adjacent range are Brother Bon, Tommy's, Table 451 Eat + Drink, Uptown Cafe & Bar, Laika Coffee, and Epic Pizza.
Customer satisfaction (CSAT) is crucial for understanding customer loyalty and predicting future growth.
Supreme Leader's overall CSAT is 51%, a decrease of 26.2 percentage points year-over-year. This signals a decline in customer happiness. Satisfaction varies by state, with South Australia at 76% and Queensland at 67%. Further investigation into reasons for the CSAT decrease is needed to improve customer relationships.
Outlet count shows brand reach and expansion, reflecting market presence and growth strategy.
Supreme Leader has varying outlet counts across Australian states, with Queensland leading at 13 outlets. Victoria follows with 11 outlets. Other states have fewer outlets. This distribution indicates a concentration of business in specific regions. Growth is needed in other regions.
Identifying key competitors helps in strategic positioning and understanding the competitive landscape.
Supreme Leader's top competitors based on customer cross-visitation are Noodle Box (29.41%), Red Rooster (17.65%), McDonald's (17.65%), Frilled Fresh Fish & Chips (11.76%), and Pattysmiths (11.76%). These brands share a customer base with Supreme Leader, indicating areas for competitive focus.
Traffic workload shows peak hours, aiding in resource allocation and staffing optimization.
Supreme Leader experiences peak traffic between 11 AM and 10 PM, with the highest workload around 6-8 PM. Understanding these patterns allows for optimized staffing and resource management to meet customer demands effectively during busy periods.
Consumer segments show preferences, enabling targeted marketing and product offerings.
Women have an affinity index of 44, indicating they are under-indexed among Supreme Leader's consumers. Men are over-indexed with an affinity index of 142. Gen Y are also over-indexed, having an affinity index of 167. Marketing strategies should acknowledge these differences.