Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the Finland and how they change over time
See what factors influence Subway performance in the Finland and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the Finland
An analysis of Subway' competitors in the Finland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's Market Performance in Finland is at the 99th percentile, indicating a leading position. This suggests strong customer preference compared to peers like Rutles, Espresso House, Luckiefun's Sushibuffet, ABC, Pancho Villa and Friends & Brgrs.
Customer satisfaction (CSAT) indicates how well a brand meets customer expectations, impacting loyalty and repeat business.
Subway's overall CSAT in Finland is 46%, a decrease of 2.7 percentage points year-over-year. This suggests declining customer satisfaction. The CSAT in Mainland Finland mirrors the overall trend. Further investigation on the CSAT is advised to identify specific areas of improvement.
Average check reveals the typical transaction value, reflecting pricing strategy and customer spending habits.
The overall average check for Subway in Finland is 12.10 EUR, down by 5.9% year-over-year. Mainland Finland maintains the same average check. The decrease might indicate reduced spending per visit or changes in menu item mix.
Number of outlets indicates brand reach and market penetration, reflecting expansion and accessibility.
Subway has 194 outlets in Mainland Finland. This represents the total number of Subway locations within the region during the reporting period, and indicates complete coverage relative to this data source.
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategy.
McDonald's (16.22%) and Hesburger (14.19%) are the top competitors for Subway in Finland based on cross-visitation. Kotipizza (10.81%), Burger King (8.11%) and Rolls (4.05%) also attract Subway customers. This highlights direct competitors for Subway's customer base.
Understanding peak traffic hours allows for staffing and resource optimization to improve service.
Subway experiences peak traffic workload between 11:00 AM and 4:00 PM, with the highest workload at 1:00 PM (56.62). The lowest traffic is between 5:00 AM and 7:00 AM. This indicates optimal times for promotions or staffing adjustments.
Understanding consumer demographics enables targeted marketing and product development, increasing ROI.
Women (90) are slightly underrepresented and Men (106) are slightly overrepresented in Subway's customer base in Finland. Gen X (86) is underrepresented, while Gen Y (103) shows slightly over average affinity. Gen Z (181) demonstrates a significantly high affinity. This data informs marketing and product development focusing on Gen Z.