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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Finland and how they change over time
See what factors influence Burger King performance in the Finland and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Finland
An analysis of Burger King' competitors in the Finland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Burger King in Finland holds a leading market performance with a percentile of 99, indicating it's in the top 1% of brands. This high percentile demonstrates strong customer preference relative to peers such as Kotipizza, Pancho Villa, Hesburger, ABC, McDonald's, and Espresso House, all positioned within the same high-performance range.
Customer satisfaction (CSAT) is crucial, reflecting customer loyalty and directly impacting brand reputation and revenue streams.
Burger King's overall CSAT in Finland is 61%, with a decrease of 5.2 percentage points year-over-year. This decrease suggests a decline in customer satisfaction levels. The CSAT in Mainland Finland mirrors the overall trend, indicating the need to address factors impacting customer experience to regain positive sentiment.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
The overall average check for Burger King in Finland is 12.5 EUR, an increase of 8.1% year-over-year. This rise indicates customers are spending more per visit. The average check in Mainland Finland is consistent with the overall average check, showing stable spending habits across the region.
Outlet count indicates brand reach and market presence, reflecting expansion and accessibility for customers.
Burger King has 65 outlets in Mainland Finland. This number reflects the brand's physical presence and accessibility within the region. The consistent number suggests a stable market footprint during the specified period.
Identifying top competitors and cross-visitation rates is essential for strategic positioning and market share analysis.
McDonald's (22.67%) is Burger King's top competitor in Finland, based on customer cross-visitation. Hesburger (13.16%) and Kotipizza (6.88%) also show significant overlap in customer base. ABC (4.25%) and Espresso House (3.85%) have lower, but notable, cross-visitation rates, indicating shared customer interests.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Burger King in Finland experiences peak traffic workload between 12:00 PM and 4:00 PM, with the highest workload at 3:00 PM (66.04). Traffic significantly decreases after 8:00 PM. The lowest traffic occurs between 5:00 AM and 7:00 AM, indicating periods of reduced operational demand.
Understanding consumer demographics allows for targeted marketing, product development, and enhanced customer engagement strategies.
Burger King's customer base in Finland shows a high affinity for Women (index 78, under-indexed), and Men (index 113, over-indexed). Among generations, Gen X is over-represented (index 107, high affinity), while Gen Y (index 92, under-indexed) and Gen Z (index 60, under-indexed) are less represented.