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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
SUBWAY is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence SUBWAY performance in the Indonesia and how they change over time
See what factors influence SUBWAY performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of SUBWAY' competitors in the Indonesia
An analysis of SUBWAY' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows a brand’s share of foot traffic, revealing its competitive strength and customer preference.
SUBWAY in Indonesia holds a leading market performance percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position, signifying high customer preference. Performance peers include Rolun Coffee And Roastery, SODA CAFE, Richeese Factory Basuki Rachmad, Pondok Desa Malang, GC Korean BBQ & Hotpot - Mal Pekanbaru, and Sushi Yay! - Gatsu Bandung, all within the same percentile range.
Customer satisfaction (CSAT) measures how happy customers are, directly impacting loyalty, repurchase rates, and brand reputation.
SUBWAY's overall CSAT in Indonesia is 62%, a decrease of 13.1 percentage points year-over-year. Lesser Sunda Islands shows a CSAT of 67%, Java 61%. This decline suggests potential issues in service quality or customer expectations that need addressing to improve brand perception and loyalty.
Average check indicates the typical amount customers spend, reflecting pricing strategy, menu appeal, and upselling effectiveness.
SUBWAY's overall average check in Indonesia is 69.8K IDR, a decrease of 13.1% year-over-year. The average check in Lesser Sunda Islands is 77.3K IDR, and Java is 68.7K IDR. The decrease may indicate changing customer spending habits or competitive pricing pressures.
Outlet count shows brand reach and market penetration, directly impacting revenue potential and customer accessibility.
SUBWAY has 57 outlets in Java and 3 in Lesser Sunda Islands, reflecting its current market presence in Indonesia. The concentration in Java suggests a strategic focus on this region, while expansion in Lesser Sunda Islands could indicate growth opportunities.
Understanding competitors reveals market dynamics, customer preferences, and areas for strategic differentiation.
Top competitors for SUBWAY in Indonesia, based on cross-visitation, are Starbucks (9.32%), KFC (6.45%), Pizza Hut (5.38%), Fore Coffee (5.02%), and McDonald's (4.66%). These brands capture a significant overlap in customer base, highlighting key competitive pressures and potential areas for differentiation.
Traffic workload by hour shows peak times, enabling optimal staffing and resource allocation for customer service.
SUBWAY's peak traffic in Indonesia occurs between 17:00 and 19:00, with highest workload at 18:00 (63.07%). Lowest workload is between 0:00 and 4:00. This information allows for efficient staff scheduling and resource allocation during peak and off-peak hours.
Consumer segment analysis allows targeted marketing strategies based on demographics.
Women have high affinity (83) index for SUBWAY, while Men have (114). Gen X index is 150, Gen Y 106 and Gen Z 67. This suggests SUBWAY resonates strongly with Gen X and Gen Y consumers, while Gen Z are under-indexed. This may suggest targeted marketing.