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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Strada is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Strada performance in the Poland and how they change over time
See what factors influence Strada performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of Strada' competitors in the Poland
An analysis of Strada' competitors in the Poland
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Strada's Market Performance in Poland is at the 98th percentile, indicating a leading position within the Cafe & Restaurants industry. This shows high customer preference compared to competitors such as Gruzinka, Marina Unieście, Chopin Restaurant, Texas Grill Kebab & Burger, Kawiarnia Filiżanki, and Stołówka Gdańska. A slight decrease of 1% year-over-year suggests the need for Strada to monitor and maintain its market leadership.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT scores often correlate with customer loyalty and positive word-of-mouth, essential for business growth.
Strada's overall CSAT is 87%, a 0.5pp increase year-over-year, suggesting improved customer experiences. CSAT varies by region: West Pomeranian Voivodeship shows high satisfaction (95%), while Masovian Voivodeship shows a significant decrease (-18pp). Recent months (April-June 2025) reflect fluctuation in customer satisfaction. Focused efforts may be needed to improve CSAT in Masovian Voivodeship.
Average check (Avg Check) indicates how much customers spend per transaction. It shows customer spending habits and the revenue generated per visit.
Strada's overall Average Check is 75.8 PLN, a 2.3% increase year-over-year, implying customers are spending slightly more per visit. Average Check varies by location: West Pomeranian Voivodeship has a higher average check (91.7 PLN) than Pomeranian Voivodeship (54 PLN). Reviewing strategies in lower-performing regions is necessary. Recent months (April-June 2025) reflect fluctuation in average check.
The number of outlets shows brand presence and market coverage. Growth in outlet numbers often signifies expansion and increased accessibility for customers.
Strada has a limited number of outlets in Poland, with the most outlets in Pomeranian Voivodeship (2). Masovian Voivodeship and West Pomeranian Voivodeship each have 1 outlet. Expansion strategies might focus on increasing the number of outlets in regions where Strada is underrepresented to grow brand awareness and market share.
Competitor analysis identifies key players competing for the same customers. Understanding competitors' strengths and weaknesses is crucial for strategic positioning.
Strada's customers also visit KFC (5.77%), Ola Pizza (5.77%), Kebaby - Kultowy Food Truck (3.85%), Żabka (3.85%), and BarVioli (1.92%). Identifying cross-visitation patterns can inform marketing strategies and partnership opportunities. Strada could leverage this data to differentiate itself and capture a larger market share.
Traffic workload by hours reveals peak and off-peak times, which helps optimize staffing, promotions, and resource allocation to meet customer demand.
Strada experiences peak traffic workload between 12:00 and 21:00, with the highest activity around 15:00-16:00 (56%). Minimal traffic occurs between 0:00 and 9:00. Staffing and promotional efforts should be aligned with these peak hours to maximize efficiency and customer satisfaction.
Analyzing consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide tailored campaigns and positioning strategies for optimal impact.
Women (affinity index 146) and Gen Z (affinity index 174) are overrepresented among Strada's customers, showing high affinity. Men (affinity index 69) and Gen Y (affinity index 89) are underrepresented. Tailored marketing efforts toward specific demographic segments might enhance engagement and customer loyalty. Gen X represents 106% and therefore also demonstrate high affinity.