Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks On The Go is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Starbucks On The Go performance in the Spain and how they change over time
See what factors influence Starbucks On The Go performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks On The Go' competitors in the Spain
An analysis of Starbucks On The Go' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals a brand’s share of foot traffic, showing competitive strength and customer preference.
Starbucks On The Go holds a leading position in the Spanish market, ranking in the top 5% (95th percentile). This indicates a strong competitive advantage. Competitors with similar positions include Restaurante Ibarbia, AYAWASKHA Gastro, O'Connell St, La Parrilla De Usera, Restaurante de la Estacion de Luque, and Bar La Bodega del Mar, all at the 95th percentile. However, the value decreased by 2% year-over-year.
Outlet count shows brand reach across regions, reflecting expansion, customer access and market penetration.
Starbucks On The Go has a varied distribution of outlets across Spain. The Community of Madrid and Andalusia each have 7 outlets, representing the highest concentration. Valencian Community, Aragon, and Catalonia each have 3 outlets. Fewer outlets exist in other regions, suggesting room for growth in those markets.
Competitor analysis reveals key competitive overlaps, crucial for strategic positioning and marketing effectiveness.
McDonald's is the top competitor for Starbucks On The Go in Spain, with a cross-visitation rate of 18.18%. Burger King follows at 9.09%. Abades and Área de Servicio Chucena La Pausa (Dir. Sevilla) both have a cross visitation of 6.81%. Cafestore has 4.54%. These overlaps suggest opportunities for competitive differentiation.
Understanding peak traffic workload by hour is essential for staffing, inventory and operational efficiency.
Starbucks On The Go experiences peak traffic between 12:00 and 16:00, with the highest workload at 47.29 around noon. Traffic is minimal during early morning hours, gradually increasing to peak levels. This information is crucial for staffing and resource allocation to meet customer demand during peak times.
Understanding consumer segments is important for targeting marketing and improving service relevance.
Women exhibit a high affinity (65%) for Starbucks On The Go, whereas men are over-indexed at 128%, suggesting their strong engagement or interest. Gen X show high affinity (219%), while Gen Y is under-indexed at 48%. This could reflect brand perception, lifestyle fit or targeting effectiveness.