Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Uruguay and how they change over time
See what factors influence Starbucks performance in the Uruguay and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Uruguay
An analysis of Starbucks' competitors in the Uruguay
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Uruguay holds a leading position with a percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference. Competitors like Rodelu, El Italiano, Tres Cruces terminal local 28/29, Saint Germain Alianza Francesa, El Palacio del Café and Mercado Ferrando share a similar market position.
Customer Satisfaction (CSAT) indicates brand perception. Monitoring CSAT helps improve service, retain customers, and foster loyalty, directly impacting revenue.
Starbucks' overall CSAT is 53%, a 2.8 percentage point decrease year-over-year. Montevideo shows higher satisfaction (59%) with 3.5 percentage point increase, while Canelones has lower satisfaction (32%) with a significant decrease of 41.6 percentage point. Focusing on Canelones may improve overall CSAT.
Average Check reflects customer spending per visit. Tracking this KPI helps optimize pricing strategies, promotions, and menu offerings to boost revenue.
The overall average check for Starbucks in Uruguay is 553.7 UYU, up 13.5% year-over-year. Canelones has the highest average check (612.5 UYU), while Montevideo's average check is 552.9 UYU. This suggests opportunities to optimize pricing and offerings in Montevideo.
Number of Outlets indicates market presence. Tracking outlet distribution guides expansion strategy and market penetration efforts for increased accessibility.
Starbucks has 12 outlets in Montevideo, 4 in Canelones and 1 in Maldonado. This distribution shows a concentration in Montevideo, suggesting potential for expansion in Canelones and Maldonado to broaden market coverage.
Competitor analysis reveals brand's competitive landscape. Identifying top competitors informs strategic decisions, highlighting areas for improvement and differentiation.
McDonald's is the top competitor for Starbucks in Uruguay, with a cross-visitation rate of 15.13%. Tres Cruces terminal local 28/29 and Burger King have 5.26% cross visitation. Understanding these patterns helps Starbucks refine strategies to retain and attract customers.
Traffic Workload by hours reveals peak operational periods. Understanding traffic patterns optimizes staffing, resource allocation, and customer experience during peak hours.
Starbucks in Uruguay experiences peak traffic between 16:00 and 18:00, with the highest workload at 65.05%. Traffic gradually increases from 5:00, reaching a plateau around midday. Understanding this daily rhythm allows for optimized resource allocation.
Understanding consumer segments by Gender and Generation informs targeted marketing. Affinity insights enhance positioning and engagement strategies.
Women and Men consumer segments both index at 100.00. Gen Y segment is over-represented with an affinity index of 125.00 indicating high engagement. Gen X segment is also over-represented with an affinity index of 112.00, demonstrating their preference.