Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Jordan and how they change over time
See what factors influence Starbucks performance in the Jordan and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Jordan
An analysis of Starbucks' competitors in the Jordan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference. It's crucial for understanding brand's share and position in the cafe market.
Starbucks holds a leading market performance percentile of 97 in Jordan's Cafe & Restaurants industry, placing it in the top 3%. This indicates a strong competitive position. Performance peers in a similar range include: Square B, Jar Al Jabal Restaurant, Abu Al Abed Farouj, Challenge burger, Amman, and Qahwa BLK - University 1.
Customer Satisfaction (CSAT) reflects customer loyalty and brand perception. Monitoring CSAT helps identify areas for improvement and drives customer retention.
Starbucks' overall customer satisfaction in Jordan is 88%, a decrease of 10.3 percentage points year-over-year. In Amman, the CSAT is also 88% with a similar decrease of 10.1 percentage points. This decline suggests potential issues needing investigation to improve customer experience.
Average check reveals spending patterns and revenue per transaction. Monitoring this KPI can inform pricing strategies and promotional campaigns.
Starbucks' overall average check in Jordan is 11.8 JOD, a decrease of 8.2% year-over-year. In Amman, the average check is 13.3 JOD with no change. The overall decrease indicates customers are spending less per transaction.
Outlet count indicates market presence and accessibility. Monitoring this KPI helps assess market penetration and expansion opportunities.
Starbucks has 17 outlets in Amman and 1 in Irbid, Jordan. This distribution shows a strong presence in Amman, indicating an opportunity for expansion in other regions.
Identifying competitors reveals competitive landscape and market dynamics. Monitoring competitor visitation helps refine marketing strategies.
The top competitors visited by Starbucks customers in Jordan are McDonald's (25%), Habibah Sweets (12.5%), Qahwa BLK (8.93%), حلويات الحاج محمود حبيبه وأولاده - طبربور (8.93%), and KFC (8.93%). McDonald's significantly leads in cross-visitation.
Traffic workload by hour reveals peak hours and demand patterns. This is crucial for optimizing staffing and resource allocation.
Starbucks experiences peak traffic between 11 AM and 3 PM in Jordan, with the highest workload at 1 PM (53). Traffic is lowest between 2 AM and 6 AM. This data helps optimize staffing.
Analyzing consumer segments by gender and generation helps target marketing and positioning strategies effectively.
Starbucks customers in Jordan show high affinity towards women (85 affinity index) and Gen Y (107 affinity index), meaning that women are under-indexed and Gen Y are over-indexed.