Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Greece and how they change over time
See what factors influence Starbucks performance in the Greece and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Greece
An analysis of Starbucks' competitors in the Greece
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference in the cafe and restaurant industry, showing brand's share of foot traffic.
Starbucks in Greece holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive standing and high customer preference compared to peers like Stathis, Archontiko, Ammoudi Fish Tavern, Domino's Pizza, Pefkospilia Taverna, and El Puerto.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, influencing loyalty and repeat business.
Starbucks in Greece shows an overall CSAT of 54%, with Attica leading at 60% and a 9.9pp increase. Aegean, Crete, and Peloponnese regions show a decrease. Customer satisfaction peaked in May 2025 before decreasing in June, showing some satisfaction variation.
Average check (AvgCheck) indicates the average amount customers spend per transaction, crucial for revenue and profitability analysis.
Starbucks in Greece has an overall average check of 8.9 EUR, a 3.2% increase year-over-year. Peloponnese leads with 10.4 EUR. The average check value peaked in June 2025, indicating increased customer spending during this period.
Number of outlets indicates brand's reach and presence in the market, reflecting accessibility for customers.
Starbucks in Greece has the highest number of outlets in Attica (22), indicating a strong presence in this region. Aegean, Macedonia and Thrace, and Crete have fewer locations (5 and 4 respectively), suggesting potential for expansion in these areas.
Competitor analysis identifies key players vying for the same customer base, informing strategic positioning and differentiation.
McDonald's, Goody's Burger House, Gregory's, TGI Fridays and Coffee Island are the top competitors, attracting customers who also visit Starbucks. McDonald's has the highest cross-visitation (6.84%), indicating a significant overlap in customer base.
Traffic workload analysis reveals peak hours and customer flow, enabling optimized staffing and resource allocation.
Starbucks in Greece experiences peak traffic between 11 AM and 7 PM, with the highest workload around noon (65.14%). Traffic gradually increases from 5 AM, reflecting morning coffee demand. Night traffic significantly drops after 9 PM.
Understanding consumer segments enables tailored marketing, optimizing engagement by matching messaging and offerings to specific groups.
Women (96%) are slightly under-indexed and Men (103%) are slightly over-indexed compared to the average Starbucks consumer. Gen X (116%) and Gen Z (134%) are over-indexed, showing high affinity, while Gen Y (89%) is under-indexed.