Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
SP is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence SP performance in the Brazil and how they change over time
See what factors influence SP performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of SP' competitors in the Brazil
An analysis of SP' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
SP holds a leading position with a percentile of 99, placing it in the top 1% of brands in Brazil's Cafe & Restaurants industry. This high percentile indicates a strong market presence and significant customer preference. Performance peers include Bovinu'S, Senkai, Brotas Bar, Abaré Pizzarias - Express, Casa Milà, and Kenzuyy Sushi, all within the same leading percentile range.
Customer satisfaction (CSAT) is a key indicator of customer loyalty, impacting brand reputation and future revenue growth.
SP demonstrates strong customer satisfaction with an overall CSAT score of 68%, reflecting positive customer experiences. The Southeast Region mirrors this overall satisfaction level. A significant year-over-year increase of 11.1 percentage points indicates improved service and customer engagement strategies.
Average check reflects customer spending per visit and impacts revenue. Monitoring this KPI informs pricing and promotion strategies.
SP's average check is 140.9 BRL, showing the average amount customers spend per visit. A year-over-year increase of 12.1% indicates higher spending, which can stem from price adjustments, upselling, or changes in customer purchasing behavior. The Southeast Region reflects this average value.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
SP operates 17 outlets in the Southeast Region of Brazil. This number provides a snapshot of the brand's physical presence. All outlets are located in the Southeast Region.
Identifying key competitors through cross-visitation patterns reveals direct rivals and customer preferences.
SP's customers also frequently visit Living HNK Viracopos (Pier B) (9.20%), Burger King (5.75%), McDonald's (5.75%), Coco Bambu (5.75%), and Cacau Show - Chocolates (3.45%). These brands represent SP's main competitors, reflecting shared customer segments and potential areas for competitive strategy.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to match customer demand.
SP experiences fluctuating traffic workload throughout the day. Traffic is relatively consistent across all hours, from 38.16 to 44.61. This suggests potential opportunities to optimize staffing and promotions during peak and off-peak hours.
Understanding consumer segments allows for tailored marketing, product development, and enhanced customer engagement.
SP's customer base consists of Women (88%), Men (109%), Gen X (64%), Gen Y (113%), and Gen Z (176%). Gen Z shows high affinity for SP, while Gen X shows lower affinity. Women are slightly underrepresented, while Men are overrepresented.