Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Schmatz beer is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Schmatz beer performance in the Japan and how they change over time
See what factors influence Schmatz beer performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Schmatz beer' competitors in the Japan
An analysis of Schmatz beer' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's competitive strength and customer preference. This KPI helps understand brand's position relative to competitors.
Schmatz beer holds the 99th percentile in Japan's Cafe & Restaurants industry, indicating a leading market performance. This top 1% position reflects strong customer preference. Performance peers include ステーキレボリューションキョウト, GokigenEbisu Omihachiman shop, Satsuma Ushinokura, 焼鳥 ハレツバメ 新橋店, Bondy, and 黒毛和牛と銀シャリ肉の匠, also in the leading percentile range.
Customer satisfaction reflects overall customer happiness, directly impacting loyalty and revenue. Tracking CSAT identifies areas for improvement and strengthens brand image.
Schmatz beer's overall customer satisfaction is 75%, a decrease of 1.7 percentage points year-over-year. Aichi Prefecture shows a high CSAT of 100% with a growth of 53.8 percentage points, while Kanagawa Prefecture has 82% with no growth. Dynamic CSAT data reveals fluctuations, highlighting the need to maintain and improve customer experience.
Number of outlets indicates brand's reach and market presence. Tracking outlet distribution helps in expansion planning and identifying geographical strengths and weaknesses.
Schmatz beer has 6 outlets in Kanagawa Prefecture and 1 in Aichi Prefecture. The distribution highlights Kanagawa Prefecture as a key market. Monitoring and strategic expansion in other areas could increase market penetration.
Identifying top competitors and cross-visitation patterns allows strategic benchmarking. This insight informs marketing strategies and helps retain and attract customers.
Top competitors for Schmatz beer based on customer cross-visitation are McDonald's (11.30%), Doutor (8.70%), Starbucks (8.70%), Tully's Coffee (6.96%), and Caffe Veloce (6.09%). This indicates customers also frequent mainstream cafes, suggesting potential strategies for differentiation and loyalty programs.
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation. Optimizing operations during high-traffic times enhances customer experience.
Schmatz beer's peak traffic hours are between 17:00 and 21:00, with the highest workload around 19:00-20:00 (approximately 57.96%). Traffic is minimal in the early morning. Staffing and promotions should be optimized during peak hours to maximize revenue and customer satisfaction.
Understanding consumer demographics allows for targeted marketing. Affinity insights by gender and generation inform personalized campaigns, enhancing engagement and brand relevance.
Consumer segment analysis reveals that women are under-indexed at 96% affinity while men are over-indexed at 102%. Gen X are highly over-indexed at 225%, whereas Gen Y and Gen Z are under-indexed at 63% and 80% respectively. Tailoring marketing strategies to engage Gen X and attract Gen Y/Z could optimize consumer reach.