Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Salt'n Pepper is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Salt'n Pepper performance in the Pakistan and how they change over time
See what factors influence Salt'n Pepper performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of Salt'n Pepper' competitors in the Pakistan
An analysis of Salt'n Pepper' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share, reflected in the brand's percentile, shows its competitive strength and customer preference in the industry.
Salt'n Pepper holds the 99th percentile in the Cafe & Restaurants industry in Pakistan, a leading position signifying a strong market standing. This reflects high customer traffic compared to peers like Zoro Burger, AlKhan, and others in the top 1%.
CSAT is a key indicator of customer loyalty and overall brand health, directly influencing repeat business and positive word-of-mouth.
Salt'n Pepper's overall CSAT is 73%, a decrease of 24.5 percentage points year-over-year. Satisfaction in Punjab is 73%, while Islamabad Capital Territory shows 65%. The decline suggests a need to investigate and address customer concerns.
Average check reveals customer spending habits and revenue potential, guiding pricing strategies and menu optimization.
Salt'n Pepper's overall average check is 3.6K PKR, a 32.4% increase year-over-year. Islamabad Capital Territory shows an average check of 4.4K PKR, while Punjab reports 3.5K PKR. Increased spending per customer boosts revenue.
Outlet count indicates brand reach and market presence, impacting customer accessibility and overall revenue generation.
Salt'n Pepper has 14 outlets in Punjab and 1 in Islamabad Capital Territory. The concentration in Punjab suggests a strong regional presence, while opportunities exist to expand in Islamabad.
Identifying top competitors helps refine marketing strategies, benchmark performance, and understand the competitive landscape.
Salt'n Pepper's customers also frequent Monal (8.94%), McDonald's (7.57%), KFC (6.88%), Haveli Restaurant (6.65%), and Cheezious (4.82%). These brands represent the main competitors, based on cross-visitation.
Understanding traffic workload by hour allows for efficient staffing and resource allocation, maximizing customer satisfaction.
Salt'n Pepper experiences peak traffic between 7 PM and 9 PM, with workload reaching 67.71% and 64.67% respectively. The lowest workload occurs between midnight and 9 AM, optimize staffing during peak hours.
Understanding consumer segments allows for targeted marketing, improving engagement and brand affinity with different groups.
Women (112 index) are overrepresented, while Men (98 index) are slightly underrepresented among Salt'n Pepper's customers. Gen Z (200 index) shows high affinity, whereas Gen X (68 index) and Gen Y (89 index) are under-indexed.