Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Saeng Macha is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Saeng Macha performance in the South Korea and how they change over time
See what factors influence Saeng Macha performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of Saeng Macha' competitors in the South Korea
An analysis of Saeng Macha' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Saeng Macha, with a market performance percentile of 99 in South Korea's Cafe & Restaurants industry, is a leading brand, indicating a strong market presence. The brand's top position suggests significant customer preference compared to peers like Odarijip, 장원갑칼국수 세종본점, BAS BURGER, Seolbing, Dongdaemun Special Duck, and 신림춘천집 구로디지털 직영점, all positioned within the same high-performance range.
Customer Satisfaction (CSAT) is vital. It reflects customer loyalty, influencing repurchase rates and positive word-of-mouth, key for sustainable business growth.
Saeng Macha shows strong customer satisfaction. The overall CSAT is 94%, a 4.8pp increase year-over-year, indicating improved customer sentiment. However, Gyeonggi shows a CSAT of 75% with a decrease of 8.3pp, suggesting a need for targeted improvements in this state. CSAT dynamics show fluctuations, peaking in May 2025.
Outlet count indicates brand reach and market penetration. Monitoring growth helps assess expansion strategy effectiveness and geographic market saturation.
Saeng Macha has a total of 50 outlets, primarily concentrated in Gyeonggi (30 outlets), indicating a strong regional presence. Other states have significantly fewer outlets, suggesting potential expansion opportunities. The distribution shows a focus on Gyeonggi, while other regions have a smaller footprint.
Competitor analysis identifies key rivals and cross-visitation patterns. This insight informs strategies to enhance customer retention and attract competitor's customers.
Saeng Macha's customers also visit 프레퍼스 다이어트 푸드 (13.51%), Starbucks (8.11%), McDonald's (5.41%), 홍대맛집 공감 홍대점 ㅣ Gonggam Hongdae Japanese food dining ㅣ 日本料理餐厅 和食堂 (5.41%), and Hongdae Dawn (5.41%). This cross-visitation data helps understand customer preferences and competitive landscape. This helps in strategizing against the competitive actions.
Traffic workload analysis reveals peak hours, enabling optimized staffing, marketing, and resource allocation to match customer demand efficiently.
Saeng Macha experiences peak traffic workload between 21:00 and 23:00, with a noticeable decrease after midnight. Minimal traffic occurs between 0:00 and 15:00. Traffic gradually builds throughout the afternoon, rising steadily until it plateaus between 21:00 and 23:00.
Consumer segment insights inform targeted marketing and positioning. Gender and generation affinity reveals key demographics for tailored messaging and product offerings.
Saeng Macha's consumer base shows high affinity with men (112 index) and Gen X (116 index), indicating they are overrepresented. Women (80 index), Gen Y (83 index) and Gen Z (95 index) show a lower affinity relative to the average consumer.