Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
ROMAN'S PIZZA is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence ROMAN'S PIZZA performance in the Zambia and how they change over time
See what factors influence ROMAN'S PIZZA performance in the Zambia and how they change over time
Available by subscription
Available by subscription
An analysis of ROMAN'S PIZZA' competitors in the Zambia
An analysis of ROMAN'S PIZZA' competitors in the Zambia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
ROMAN'S PIZZA has a market performance percentile of 92 in Zambia's Cafe & Restaurants industry, indicating a leading position. This signifies the brand is in the top 8% regarding foot traffic. Performance peers in similar range include Kubu Cafe, Piatto, Pearl Lounge, Jungle Hive, Bo'Jangles, and Onoma Mediterranean Restaurant.
Outlet count indicates brand reach and market penetration, influencing customer accessibility and overall revenue potential.
ROMAN'S PIZZA has 4 outlets in Lusaka Province and 2 in Copperbelt Province, Zambia. Lusaka Province accounts for 66.67% of the brand's outlets, indicating a strong presence in this region.
Understanding key competitors allows strategic positioning and targeted marketing to capture market share and customer loyalty.
ROMAN'S PIZZA's customers in Zambia also frequently visit Debonairs Pizza, Nando's, KFC and The Fat Chef Zambia | EastPark Mall (all with 22.22% cross visitation). Hungry Lion has lower cross visitation (11.11%). This indicates these brands compete for a similar customer base.
Traffic workload patterns reveal peak hours, enabling efficient staffing and resource allocation to enhance customer experience.
ROMAN'S PIZZA experiences traffic workload starting at 10 AM and peaking around 9-10 PM, with relatively even traffic throughout those hours. There is zero traffic during night hours.
Analyzing consumer segments by gender and generation informs targeted marketing strategies and improves customer engagement.
ROMAN'S PIZZA's consumer base shows high affinity among men (affinity index 143) and under-indexed among Gen Y (affinity index 94). This suggests men engage with the brand more than average, while Gen Y is underrepresented.