Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Romano's Macaroni Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Romano's Macaroni Grill performance in the United States and how they change over time
See what factors influence Romano's Macaroni Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Romano's Macaroni Grill' competitors in the United States
An analysis of Romano's Macaroni Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, reflecting brand's share of foot traffic in the industry.
Romano's Macaroni Grill, with a market performance of 99, holds a leading position in the Cafe & Restaurants sector within the United States. This percentile signifies that the brand captures a significant share of customer traffic compared to its peers. Competitors like Taystee's Burgers, Layne's Chicken Fingers, La Fonda Gourmet, Hyderabad House, Roscoe's and Phil's BBQ share a similar top-tier market position within the same percentile range.
Customer satisfaction directly impacts brand loyalty and revenue, highlighting the effectiveness of customer experience management.
Romano's Macaroni Grill's overall customer satisfaction is 51%, a decrease of 7 percentage points year-over-year. Satisfaction varies by state, with Pennsylvania (90%) and Texas (83%) showing high satisfaction, while Ohio (58%) and California (50%) have lower scores. This indicates regional differences in customer experience and potential areas for improvement to enhance brand perception.
Average check provides insights into customer spending habits and menu pricing effectiveness, crucial for profitability analysis.
The overall average check for Romano's Macaroni Grill is $37.90, a decrease of 2.3% compared to the previous year. Average check amounts vary by state, with Illinois leading at $46.10 and California at $37.70. Monitoring these values helps optimize pricing and identify regional spending trends. A steady 0% growth across states means no fluctuations were registered.
Outlet count reflects brand reach and expansion strategy, indicating market coverage and growth potential.
Romano's Macaroni Grill has a varying number of outlets across different states. California leads with 8 locations, followed by Florida with 5. Several states, including Hawaii, Texas, Ohio, Colorado and Nevada have 2 outlets each. Georgia, Pennsylvania, and Illinois each have 1 outlet. This distribution provides insights into strategic market presence and potential for expansion.
Identifying top competitors helps refine strategies by understanding customer choices and competitive landscape dynamics.
The top competitors for Romano's Macaroni Grill, based on customer cross-visitation, are McDonald's (8.89%), Starbucks (5.33%), Texas Roadhouse (5.33%), In-N-Out Burger (4.89%), and Red Lobster (4.44%). This reveals that customers who visit Romano's Macaroni Grill also frequent these establishments, highlighting the competitive set and potential areas for differentiation.
Understanding traffic patterns helps optimize staffing and resource allocation for peak hours, improving operational efficiency.
Romano's Macaroni Grill experiences peak traffic workload between 5 PM (56.40) and 6 PM (62.38), with a consistent high from 11 AM (29.42) through 8 PM (58.77). Minimal activity occurs overnight. This data helps optimize staffing and resource allocation to align with customer traffic, ensuring smooth operations during peak hours.
Understanding consumer demographics allows for tailored marketing and product strategies to resonate with core audiences.
Romano's Macaroni Grill shows a high affinity with women (94), who are over-represented relative to the average consumer. The brand also shows high affinity with men (106). Among generations, Gen X (144) shows high affinity, while Gen Y (80) and Gen Z (59) are under-indexed, implying lower engagement from these demographics.