Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pura Vida Miami is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pura Vida Miami performance in the United States and how they change over time
See what factors influence Pura Vida Miami performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Pura Vida Miami' competitors in the United States
An analysis of Pura Vida Miami' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pura Vida Miami's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This signifies strong market share and customer preference relative to competitors like TooJay's Deli Bakery Restaurant, Ugly Dumpling, The Capital Grille, Jeremiah's Italian Ice, North Italia, and American Deli, all positioned similarly.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Monitoring CSAT helps identify areas for improvement.
Pura Vida Miami's overall customer satisfaction is 91%, with a slight decrease of 1.8 percentage points year-over-year. Satisfaction in Florida is also at 91%, mirroring the overall trend. The CSAT dynamic data shows fluctuations between 86.69% and 92.38% from April to June 2025, suggesting areas for consistent service delivery improvements.
Average check is crucial for understanding customer spending habits, informing pricing strategies, and maximizing revenue per transaction.
The average check for Pura Vida Miami is $30.20 USD, a decrease of 10.3% year-over-year. The average check in Florida is also $30.20 USD. Average check dynamic data shows values varying between $28.95 and $32.04 from April to June 2025, reflecting the impact of promotions or menu changes.
Outlet count indicates brand reach and growth. Tracking outlet numbers reflects expansion and market penetration strategy effectiveness.
Pura Vida Miami has 29 outlets in Florida. This indicates the brand's current physical presence and market saturation within the state, informing decisions for further expansion strategies.
Competitor analysis identifies key players and their customer overlap. This reveals competitive threats and opportunities for differentiation.
Pura Vida Miami's top competitors based on customer cross-visitation are Starbucks (4.47%), McDonald's (3.48%), Mister O1 Pizza (3.11%), maman (3.11%), and Rosetta Bakery (2.48%). This indicates shared customer interest, influencing menu and marketing strategies.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation for optimal customer service.
Pura Vida Miami experiences peak traffic between 11 AM and 1 PM, with the highest workload at 72.13% around noon. Traffic gradually increases from 7 AM (31.04%) to noon, then declines throughout the afternoon and evening. There is almost no traffic between 10 PM and 7 AM.
Understanding consumer segments by gender and generation allows targeted marketing and personalized experiences, optimizing engagement and loyalty.
Pura Vida Miami's customer base shows high affinity among Women (124 index) and Gen Y (125 index) and Gen Z (123 index). Men are under-indexed (80). Gen X also is under-indexed (67 index), indicating that marketing should focus on attracting more Gen X customers.