Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Premium Sweets is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Premium Sweets performance in the United States and how they change over time
See what factors influence Premium Sweets performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Premium Sweets' competitors in the United States
An analysis of Premium Sweets' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Premium Sweets, with a market performance percentile of 91 in the Cafe & Restaurants industry in the United States, holds a leading market position. This means Premium Sweets attracts more customers than 91% of brands, revealing strong customer preference compared to competitors like Savoy, Huron Mountain Bakery, Neisha Thai, Coffee Unique, We Desi: Indian Bistro, and Pick Me Up Drinks who are on the same percentile.
Customer satisfaction (CSAT) is crucial because it reflects loyalty and affects brand perception, revenue, and customer retention in the Cafe & Restaurants sector.
Premium Sweets' overall customer satisfaction (CSAT) is 68%, which is a decrease of 15.2 percentage points compared to the previous year. This decline indicates a potential issue needing attention, particularly in New York where CSAT is also at 68%. The monthly CSAT shows variability, dropping to 36.36% in May and then rising to 81.82% in June.
Outlet numbers reveal brand reach. Tracking outlet counts is important for assessing market presence and expansion efforts within the Cafe & Restaurants industry.
Premium Sweets has 1 outlet in New York during the reporting period. Given this number, the business maintains a limited but established physical presence within New York.
Competitor analysis reveals the competitive landscape. Knowing top competitors by cross visitation informs strategic positioning and marketing efforts.
Premium Sweets' customers also frequently visit Dunkin', Ghoroa, Sagar Restaurant, Tex's Chicken & Burgers, and Halal Munchies (each cross-visited by 11.11% of Premium Sweets customers). Understanding these cross-visitation patterns allows Premium Sweets to strategize and potentially capture more market share.
Traffic workload shows peak hours, optimizing staffing. Identifying peak hours in the Cafe & Restaurants industry optimizes resource allocation and enhances customer experience.
Premium Sweets experiences peak traffic between 2 PM and 6 PM, with the highest traffic workload recorded at 74.43% around 5 PM. Lowest traffic is observed between midnight and 9 AM. This data indicates a need for strategic resource and staffing to handle peak times.
Consumer segment analysis informs marketing. Gender and generational affinities help tailor campaigns, enhancing engagement and brand resonance.
Women show a high affinity (90) for Premium Sweets compared to men (109). Gen Y exhibits a higher affinity (120) than Gen X (66). Therefore, Gen Y is the most frequent customer.