Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pralus is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pralus performance in the France and how they change over time
See what factors influence Pralus performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Pralus' competitors in the France
An analysis of Pralus' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Pralus holds a leading market performance percentile of 99 in France's Cafe & Restaurants industry. This top 1% position signifies strong brand preference. Peers in the same range include Inagiku, Prima Bonheur, O CENT COUVERTS, Yansai 3 - Restaurant asiatique Paris - Guabao Taiwanais, YUMMY and Bistro L'Olivier.
CSAT reflects customer contentment, directly influencing loyalty, repurchases, and positive word-of-mouth, vital for sustained growth.
Pralus' overall customer satisfaction (CSAT) in France is 81%, with a 1.6 percentage point increase year-over-year. Metropolitan France mirrors this, indicating consistent satisfaction levels across regions. The CSAT values increased from 77.89% in April to 83.64% in June.
Outlet count indicates market presence, expansion strategy, and brand reach, impacting revenue potential and competitive footprint.
Pralus operates 18 outlets in Metropolitan France. This represents the brand's current physical presence within the region.
Identifying key competitors allows for strategic benchmarking, revealing market dynamics and opportunities for differentiation.
McDonald's is a major competitor for Pralus with a cross-visitation rate of 7.69%. Other notable competitors include Au Bureau (3.55%), Burger King (3.55%), Brasserie Georges (2.37%), and Daniel (1.78%).
Traffic workload by hour reveals peak times, aiding staffing, resource allocation, and promotional strategies for optimized efficiency.
Pralus experiences peak traffic between 10 AM and 4 PM, especially between 4 PM and 5 PM (43.18%). Traffic is minimal before 7 AM and after 8 PM, suggesting operational hours are concentrated during the day.
Understanding consumer segments enables targeted marketing, personalized experiences, and product development attuned to specific preferences.
Women show high affinity (115 index) towards Pralus compared to the average consumer. Among generations, Gen X exhibits the strongest affinity (152 index), while Gen Y and Gen Z are under-indexed.