Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pomme de pain is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pomme de pain performance in the Morocco and how they change over time
See what factors influence Pomme de pain performance in the Morocco and how they change over time
Available by subscription
Available by subscription
An analysis of Pomme de pain' competitors in the Morocco
An analysis of Pomme de pain' competitors in the Morocco
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Pomme de pain's Market Performance is at the 99th percentile in Morocco's Cafe & Restaurants industry, indicating a leading position. This signifies a substantial market share and strong customer preference compared to peers like Le Bistro Arabe - Jazz Restaurant Marrakech, Dar Alfawakih, Restaurant Couvert d'Or, Safran by Koya, Green Black • Marina and McDonald's, all positioned similarly.
Customer Satisfaction measures brand perception, impacting loyalty and growth. Tracking it helps identify strengths and areas needing improvement.
Pomme de pain boasts an 82% Customer Satisfaction, a 19.7 percentage point increase year-over-year. Marrakech-Safi leads at 88%, followed by Casablanca-Settat (81%) and Prefecture of Casablanca (75%). This positive trend indicates improved customer experiences and loyalty across key regions.
Average Check reveals spending habits, impacting revenue. Monitoring it helps optimize pricing and promotions for increased profitability.
Pomme de pain's overall Average Check is 159.5 MAD, up 71.4% year-over-year. Prefecture of Casablanca has the highest Average Check at 239.5 MAD. This increase suggests customers are spending more per visit, potentially boosting overall revenue.
Number of Outlets reflects market reach, influencing brand visibility and accessibility to customers across different regions.
Pomme de pain operates 7 outlets in Casablanca-Settat, 2 in Marrakech-Safi, and 1 each in Rabat-Salé-Kénitra and Prefecture of Casablanca. This distribution indicates a strong presence in Casablanca-Settat, with opportunities for expansion in other regions.
Identifying competitors is crucial for strategic positioning. It enables businesses to understand the competitive landscape and refine strategies.
Burger King (11.76%), McDonald's (11.11%), Pomme De Pain Exit (7.19%), Oliveri (5.88%), and Venezia ice (3.92%) are Pomme de pain's top competitors based on cross-visitation. This indicates customer overlap, highlighting direct competitors for targeted strategies.
Traffic Workload shows peak hours, enabling optimized staffing and resource allocation for better customer experience.
Pomme de pain experiences peak traffic between 13:00 and 20:00, with the highest workload at 13:00 (61.56%). This data suggests optimal staffing and resource allocation during these hours to ensure efficient service and customer satisfaction.
Understanding consumer segments enables tailored marketing. Gender and generation insights inform effective, targeted strategies and messaging.
Pomme de pain's customer base is skewed towards women (89% affinity). Gen Z shows a high affinity (164%), Gen Y is also over-represented (115%) while Gen X is under-represented (68%). This suggests targeted marketing strategies focusing on women and younger generations (Gen Z and Gen Y) may be most effective.