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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizzaman Chickenman is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizzaman Chickenman performance in the Ghana and how they change over time
See what factors influence Pizzaman Chickenman performance in the Ghana and how they change over time
Available by subscription
Available by subscription
An analysis of Pizzaman Chickenman' competitors in the Ghana
An analysis of Pizzaman Chickenman' competitors in the Ghana
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand share of foot traffic, indicating competitive strength and customer preference in the Cafe & Restaurants industry.
Pizzaman Chickenman holds a leading market position at the 99th percentile, placing it in the top 1% of brands in Ghana's Cafe & Restaurants industry. This high percentile indicates significant customer preference and brand strength relative to competitors like Starbites, CafeClair, The Honeysuckle Pub & Restaurant, Papaye Fast Food, Mad Skys - Mad Skyz, and Papa's pizza, all positioned at the 99th percentile.
Customer Satisfaction reflects brand perception, influencing loyalty and revenue. Monitoring CSAT helps refine service and product offerings.
Pizzaman Chickenman's overall customer satisfaction (CSAT) is 75%, reflecting generally positive customer experiences. However, a 3.8 percentage point decrease year-over-year suggests a need to investigate and address potential service or product issues. CSAT in the Greater Accra Region is also 75%, showing room for improvement.
Average Check indicates customer spending per visit, crucial for revenue forecasting and profitability analysis in the Cafe & Restaurants sector.
Pizzaman Chickenman's average check is 184.9 GHS, which has decreased by 3.4% year-over-year, signaling potentially reduced spending per customer. The average check in the Greater Accra Region is also 184.9 GHS. Monitoring this trend is essential to understand changing customer behavior and implement strategies to increase revenue.
Outlet count indicates market reach and brand presence. Expansion strategies and regional performance can be evaluated using this KPI.
Pizzaman Chickenman has 46 outlets in the Greater Accra Region, indicating a strong presence in that area. They also have 12 outlets in the Ashanti Region, 2 in the Central Region, and 1 in the Bono East Region, showing expansion efforts across multiple regions. This distribution highlights the brand's strategy for reaching different customer bases throughout Ghana.
Identifying top competitors by cross-visitation patterns informs competitive strategy and reveals opportunities to capture market share.
Pizzaman Chickenman's top competitors, based on customer cross-visitation, are KFC (22.22%), EDDYS PIZZA (11.11%), Papaye Fast Food (11.11%), Papa's pizza (8.89%), and Coco Eats - Labone (6.67%). The high cross-visitation with KFC indicates a significant overlap in customer base. Understanding these competitive relationships can guide targeted marketing and product differentiation efforts.
Traffic Workload analysis shows peak hours, informing staffing and resource allocation to optimize customer experience and operational efficiency.
Pizzaman Chickenman experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (56.84%). Traffic workload is lowest between 1:00 and 5:00. This data suggests a need for increased staffing and resource allocation during peak hours to ensure efficient service and customer satisfaction. Lower workload hours might be optimized for cleaning and preparations.