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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Hut performance in the Pakistan and how they change over time
See what factors influence Pizza Hut performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Hut' competitors in the Pakistan
An analysis of Pizza Hut' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Pizza Hut in Pakistan holds a leading position with a market performance percentile of 99, placing it in the top 1%. This high percentile indicates a strong competitive advantage and significant customer preference compared to other brands. Performance peers in the same percentile range include Double Cheeze - Gulshan Branch, Bistro Noir, Dajaj Broast, Adaab Lahore, Olive & Oak Restaurant, and Su Jing Restaurant.
Customer satisfaction (CSAT) reflects loyalty and predicts future growth, indicating the effectiveness of products and services in meeting customer needs.
Pizza Hut's overall customer satisfaction (CSAT) is 80%, a 13 percentage point increase year-over-year, showing positive improvement. CSAT in Islamabad Capital Territory is 83%, with a significant growth of 44.4 percentage points. Punjab has a CSAT of 79%, up by 2.2 percentage points, indicating generally positive customer sentiment across these regions.
Average check reflects spending per transaction, crucial for revenue analysis and pricing strategy effectiveness in maximizing profitability.
Pizza Hut's overall average check is 2.6K PKR, reflecting a 19.1% increase year-over-year, showing higher spending per transaction. In Punjab, the average check is 2.7K PKR, with no growth value reported, suggesting stable transaction values in this region.
Outlet count indicates market presence and accessibility, reflecting brand reach and potential revenue streams across different regions.
Pizza Hut has 46 outlets in Punjab, representing the highest market presence. Islamabad Capital Territory has 8 outlets, while Sindh has 7. Khyber Pakhtunkhwa has 6, Azad Kashmir has 2, and both Balochistan and Gilgit-Baltistan have 1 outlet each, showing varied distribution across regions.
Competitor analysis identifies direct rivals and customer preferences, enabling strategic positioning and competitive advantage in the market.
Pizza Hut's top competitors include KFC (12.14% cross-visitation), McDonald's (11.43%), Pizza Hut Johar Town (7.86%), Broadway Pizza (7.14%), and Cheezious (6.43%). High cross-visitation with KFC and McDonald's indicates shared customer base and market overlap, while cross-visitation within the Pizza Hut brand suggests customer loyalty.
Traffic workload by hour reveals peak operational times, enabling efficient resource allocation and staffing to optimize service and customer experience.
Pizza Hut experiences peak traffic workload between 18:00 and 22:00, with the highest workload at 21:00 (54.25%). Traffic is significantly lower during early morning hours. This data helps optimize staffing and resource allocation during peak times to enhance customer service.
Consumer segment analysis informs targeted marketing, tailoring products and messages to resonate with specific demographic groups for higher engagement.
Pizza Hut's customer base shows high affinity towards women, indicated by an affinity index of 92.00, and an over-representation of men with an affinity index of 101.00. Gen Y demonstrates very high affinity with an index of 142.00, indicating this generation is strongly over-represented compared to the average consumer.