Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Express is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Express performance in the Germany and how they change over time
See what factors influence Pizza Express performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Express' competitors in the Germany
An analysis of Pizza Express' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals competitive strength and customer preference based on brand's share of foot traffic within its industry.
Pizza Express is a leading brand in Germany's Cafe & Restaurants industry with a 99th percentile market performance. This indicates a strong market position relative to peers like A small café, Janssen's Fisch, Best Worscht in Town.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking it helps improve service and retain customers.
Pizza Express's overall CSAT in Germany is 63%, a decrease of 9.7pp year-over-year. CSAT varies by state, with Lower Saxony showing the highest (86%) and Saxony-Anhalt experiencing a significant decrease.
Average check reflects spending per customer, crucial for revenue. Monitoring it helps understand customer spending habits and pricing effectiveness.
Pizza Express's overall average check in Germany is 16 EUR, a 22.8% increase year-over-year. Lower Saxony shows an average check of 12.9 EUR, with no growth data available.
Outlet count indicates brand reach and market presence. Tracking this helps understand expansion and regional focus for strategic growth.
Pizza Express has a varied outlet presence across Germany, with Bavaria having the most (9) and several states including Saxony-Anhalt having only one.
Competitor analysis reveals the competitive landscape, aiding strategic positioning and highlighting opportunities to capture market share.
McDonald's is the top competitor for Pizza Express in Germany, with a cross-visitation rate of 14.58%. Grillstation, Braaker, Restaurant Reina and Restaurant Istasyon also show customer overlap.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation to meet customer demand efficiently.
Pizza Express experiences peak traffic between 16:00 and 20:00, with a high workload around 18:00 (52.43). Traffic is minimal during early morning hours.
Understanding consumer segments allows tailored marketing strategies, maximizing engagement and resonance with different demographic groups.
Women show a slightly higher affinity (106) towards Pizza Express compared to men (97). Gen Y demonstrates significantly higher affinity (122) than Gen X (88).