Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Perkins American Food Co. is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Perkins American Food Co. performance in the Canada and how they change over time
See what factors influence Perkins American Food Co. performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Perkins American Food Co.' competitors in the Canada
An analysis of Perkins American Food Co.' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Perkins American Food Co. ranks in the top 3% (97th percentile), marking it as a leading brand. This strong position reflects significant customer preference and market dominance compared to its peers like Le Lapin Sauté, Deedar Persian Restaurant, Smoke Meat Pete, Shelly's kitchen & pizza, Canadian Istanbul(Turkish Cuisine), and Hutch’s on the Beach, which share the same percentile range.
Customer satisfaction (CSAT) reflects brand perception and loyalty, impacting retention and revenue. Tracking CSAT helps identify areas for service improvement.
Overall customer satisfaction for Perkins American Food Co. is 85%, a decrease of 3.6 percentage points year-over-year. In Ontario, CSAT also stands at 85%, reflecting the provincial satisfaction level. The dynamic CSAT data shows fluctuations between 72% and 86.83% during the reporting period, indicating variability in customer experience.
Average check reveals customer spending habits, vital for revenue forecasting and menu optimization, enhancing profitability and customer value.
The overall average check for Perkins American Food Co. is CAD 32.20, a decrease of 1.4% year-over-year. In Ontario, the average check is also CAD 32.20. The average check value has varied between CAD 28.06 and CAD 34.09 during the observed period, which means that this difference is significant, but not critical.
Outlet count indicates market reach and expansion. Tracking outlet distribution informs strategic decisions on market penetration and growth opportunities.
Perkins American Food Co. has 5 outlets in Ontario and 1 in Saskatchewan. Ontario represents a larger share of the brand's presence, while Saskatchewan indicates a smaller, but still existing, market presence. This distribution highlights key geographic areas for the brand.
Competitor analysis identifies market rivals and customer preferences, enabling strategic positioning and competitive advantage in the industry.
McDonald's (14.58%), Tim Hortons (10.42%), and St. Louis Bar & Grill (9.38%) are the top competitors of Perkins American Food Co., based on cross-visitation data. Stacked Pancake & Breakfast House and Chuck's Roadhouse Bar & Grill are other significant competitors (5.21% each). This indicates shared customer base and competitive overlap.
Traffic workload by hour reveals peak business times, allowing for optimized staffing, resource allocation, and enhanced customer experience strategies.
Peak traffic for Perkins American Food Co. occurs between 9:00 AM and 12:00 PM, reaching its highest point at 11:00 AM (56.31). There is a gradual increase starting from 6:00 AM, with a steep rise from 7:00 AM. Traffic declines after 12:00 PM, reaching the lowest point between 1:00 AM and 5:00 AM.
Understanding consumer segments allows tailored marketing and product strategies, maximizing engagement and ROI by targeting specific demographic groups.
Women show a higher affinity (115 index) compared to men (90 index) for Perkins American Food Co. Among generations, Gen X has a high affinity (182 index), while Gen Z has a stronger affinity (136 index) compared to Gen Y (40 index). This suggests targeted marketing strategies should focus on women, Gen X, and Gen Z.