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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PAUL is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence PAUL performance in the Portugal and how they change over time
See what factors influence PAUL performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of PAUL' competitors in the Portugal
An analysis of PAUL' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reflects brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
PAUL in Portugal holds a leading position with a Market Performance percentile of 98, placing it in the top 2% of brands. This indicates a strong competitive advantage. Performance peers in a similar range include Verde Minho, Soyo Sushi, Õ Bistro - Praça das Flores, .COM Sabores Pizzaria & Restaurante, Emma and Malheiro, suggesting similar market presence.
Customer Satisfaction (CSAT) shows how well a brand meets customer expectations, driving loyalty and positive word-of-mouth, thus brand reputation.
PAUL's overall Customer Satisfaction in Portugal is 77%, a significant 10.7 percentage point increase year-over-year. In Lisbon, CSAT also stands at 77% with the same growth. The dynamic CSAT data shows fluctuations over the period, peaking in May 2025, before declining in June 2025, indicating areas for improvement.
Average Check reveals the typical spending per customer, impacting overall revenue. Tracking its changes helps optimize pricing and promotions.
PAUL's overall Average Check in Portugal is 16.1 EUR, a 40.6% increase year-over-year, suggesting customers are spending more per visit. The Average Check in Lisbon is also 16.1 EUR. The dynamic data indicates fluctuations, with the highest average check in April 2025. This metric reveals opportunities for targeted promotions.
Number of Outlets shows brand's presence and reach, which influences market share and brand visibility among Cafe & Restaurants industry.
PAUL has 2 outlets in Lisbon, Portugal. This indicates a concentrated presence in this region. The 100% bar fill suggests that all of PAUL's outlets are located in Lisbon.
Identifying competitors and cross-visitation helps refine marketing strategies, understand customer choices, and identify opportunities for differentiation.
The top competitors for PAUL in Portugal, based on cross-visitation, are Pastéis de Belém (17.14%), McDonald's (11.43%), Time Out Market Lisboa (11.43%), Starbucks (7.14%), and Manteigaria (7.14%). This data shows that customers who visit PAUL also frequent these establishments, highlighting key competitive overlaps.
Traffic workload distribution throughout the day guides staffing, optimizes service, and ensures resources are aligned with peak customer traffic.
PAUL experiences peak traffic workload between 11 AM and 7 PM, with the highest workload at 3 PM (68%). Traffic is minimal between midnight and 7 AM. This data informs staffing decisions and operational adjustments to match customer flow.
Understanding consumer demographics, like gender and generation, enables tailored marketing, product development, and enhanced customer experience.
PAUL's customer base in Portugal shows a strong affinity towards women (92) and men (105). Among generations, Gen X is overrepresented (116), while Gen Y (74) and Gen Z (51) are underrepresented. This data suggests targeted marketing opportunities based on demographic preferences.