Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Old Chang Kee is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Old Chang Kee performance in the Singapore and how they change over time
See what factors influence Old Chang Kee performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of Old Chang Kee' competitors in the Singapore
An analysis of Old Chang Kee' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference.
Old Chang Kee's market performance is at the 96th percentile, indicating a leading position. This signifies a strong brand presence and high customer preference compared to competitors in Singapore's Cafe & Restaurant industry. Performance peers include Friar's Good Food, ToMo Cafe, Fun Toast, Cedele Bakery, Cherki, and Winestone, all within the same percentile range.
Identifying top competitors by cross-visitation helps refine marketing. Understanding customer choices enables targeted strategies.
The top competitors of Old Chang Kee, based on customer cross-visitation, are McDonald's (13.16%), KFC (10.53%), Ya Kun Kaya Toast (7.89%), Toast Box (5.26%), and NAN YANG DAO (5.26%). This reveals that customers who visit Old Chang Kee also frequently visit these fast-food and local cafe chains.
Traffic workload analysis optimizes staffing, identifies peak hours, and enhances customer experience during high demand.
Old Chang Kee experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload at 6 PM (55.27%). Traffic is minimal between 11:00 PM and 5:00 AM.
Analyzing consumer segments tailors marketing. Understanding demographics enables targeted advertising and product development.
Old Chang Kee's customer base shows a high affinity among women (index 91) and men (index 107). Among generations, Gen Y (index 102) and Gen Z (index 107) have a stronger affinity compared to Gen X (index 24).