Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Nespresso is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Nespresso performance in the Germany and how they change over time
See what factors influence Nespresso performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Nespresso' competitors in the Germany
An analysis of Nespresso' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Nespresso, with a Market Performance percentile of 99 in Germany's Cafe & Restaurants industry, holds a leading market position. This indicates a strong competitive standing. Peers like Makiman, Milano Vice, Soju bar, 1885 Die Burger Bremen, Kasematten Düsseldorf, and Cyclo also share the same percentile range.
Customer Satisfaction reflects customer loyalty and business health. Declining satisfaction can signal issues needing attention to retain customers.
Nespresso's overall customer satisfaction in Germany is 74%, a 15.8 percentage point decrease year-over-year. Hesse shows high satisfaction at 86% with growth, while Bavaria (65%) and Baden-Württemberg (60%) show significant CSAT decline. North Rhine-Westphalia shows 82% with decline.
Average Check reveals spending habits and revenue potential. Increases suggest upselling success or price adjustments; decreases may require promotional tactics.
Nespresso's overall average check in Germany is 49.1 EUR, a 27.6% increase year-over-year. Baden-Württemberg has the highest average check (70 EUR), while Hesse's is the lowest (38.2 EUR). Bavaria has 61.7 EUR and North Rhine-Westphalia has 50.9 EUR.
Outlet count indicates brand reach and market penetration. Growth suggests expansion; stagnation might necessitate strategic reviews for broader access.
Nespresso's outlet distribution in Germany is led by North Rhine-Westphalia and Bavaria with 10 outlets each, followed by Baden-Württemberg (8), Hesse (4), and Lower Saxony, Saarland, Schleswig-Holstein and Saxony with one outlet each.
Competitor analysis spots market rivals. High cross-visitation means shared customers. Strategic insights enable targeted marketing and service improvements.
Nespresso's top competitors in Germany, based on customer cross-visitation, include McDonald's (5.56%), Hans im Glück (4.44%), Burger King (3.33%), Block House (3.33%), and Rischart (3.33%).
Traffic workload analysis shows peak hours. Optimal staffing and promotions boost revenue during high traffic and manage resources effectively.
Nespresso's peak traffic in Germany occurs between 12:00 and 15:00, with the highest workload at 14:00 (49.43). Traffic is minimal before 9:00 and after 20:00, suggesting operational hours align with customer demand.
Segment analysis focuses marketing. Gender and generation insights enable targeted messaging, appealing product design, and higher engagement rates.
Nespresso's consumer base in Germany shows women over-represented (107 Affinity Index) and men slightly under-represented (96 Affinity Index). Gen Y (139 Affinity Index) and Gen Z (123 Affinity Index) are over-represented, while Gen X (80 Affinity Index) is under-represented.