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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Natural Ice Cream is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Natural Ice Cream performance in the India and how they change over time
See what factors influence Natural Ice Cream performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Natural Ice Cream' competitors in the India
An analysis of Natural Ice Cream' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Natural Ice Cream holds a leading market position with a percentile of 99 in India's Cafe & Restaurants industry. This high percentile indicates strong customer preference. Performance peers include Sangeetha Veg Restaurant, Sandoz, California Burrito Mexican Kitchen, Amutha Surabhi, Soofi Mandi and William John's Pizza with position 99.
Customer satisfaction is key to loyalty and growth. This KPI reflects how well the brand meets customer expectations and impacts repurchase rates.
Natural Ice Cream boasts an overall customer satisfaction of 81%, a 2.8 percentage point increase year-over-year. Madhya Pradesh shows the highest satisfaction at 96%, followed by Kerala at 93%. This increase signifies positive customer experiences and loyalty improvements across regions.
Outlet count indicates market reach and brand presence. Expansion signifies growth, while distribution impacts accessibility and convenience.
Natural Ice Cream has a significant presence in Maharashtra with 107 outlets, followed by Karnataka (19) and Gujarat (16). This distribution indicates a strong foothold in western India, showing opportunities for further geographic expansion.
Understanding key competitors helps refine strategies, identify threats, and uncover opportunities. It shapes positioning and marketing efforts.
McDonald's is the top competitor with a cross-visitation of 7.04%, followed by Domino's Pizza (3.77%), Haldiram's (2.93%), Starbucks (2.43%), and KFC (2.36%). This suggests that Natural Ice Cream customers also frequent these establishments, indicating shared customer bases.
Traffic workload insights allow optimized staffing, resource allocation, and marketing efforts. High traffic hours suggest peak demand and revenue opportunities.
Traffic workload peaks between 18:00 and 22:00, with the highest traffic at 22:00 (65.60). This indicates evening hours are the busiest, suggesting targeted marketing campaigns and staffing adjustments during these times.
Analyzing consumer segments informs targeted marketing. Affinity insights guide positioning. Tailoring to gender and generation enhances engagement.
Women have an affinity index of 96, while men index at 101. Gen X is at 102, Gen Y at 99 and Gen Z at 105. Gen Z and men consumer segments are over-represented. Women and Gen Y consumer segments are under-represented.