Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Nakau is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Nakau performance in the Japan and how they change over time
See what factors influence Nakau performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Nakau' competitors in the Japan
An analysis of Nakau' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nakau, with a market performance percentile of 99, is a leading brand in Japan's Cafe & Restaurants industry. This high percentile signifies Nakau's strong competitive position, indicating it captures a significant share of customer foot traffic compared to its peers. Performance peers in the same range: OHANABATAKE, Burger King, Mister Donut, Darts UP, Tsukishimamonja Okoge Shibuya, テルマエ.
Customer satisfaction (CSAT) indicates how well the brand meets customer expectations, influencing loyalty and repeat business. Improving CSAT scores leads to growth.
Nakau's overall CSAT is 69%, a 1.4 percentage point increase year-over-year, showing improved customer perception. CSAT varies by location, with Nara Prefecture at 100% and Fukuoka Prefecture at 93%. This suggests targeted improvements in regions with lower CSAT could further enhance brand performance.
Average check reveals customer spending habits, helping to understand revenue trends and inform pricing strategies and identify customer purchasing power.
Nakau's overall average check is 809.9 JPY, a 14.4% increase year-over-year, reflecting higher spending per customer. There are regional differences, with Aichi Prefecture showing the highest average check at 884.6 JPY. This data can inform targeted promotions and menu adjustments.
The number of outlets reflects brand reach and market presence, impacting accessibility and brand visibility for potential customers. A wider network improves brand awareness.
Nakau has a varying number of outlets across prefectures, with Osaka Prefecture having the most (80). This distribution highlights key markets and provides insights for expansion strategies. Data on outlet presence informs supply chain and marketing efforts.
Competitor analysis identifies key players and overlaps in customer base, essential for strategic positioning and differentiation in the competitive landscape.
Nakau's top competitors by cross-visitation include McDonald's (15.59%), Sukiya (12.40%), Yoshinoya (10.16%), Matsuya (10.07%), and 店 (9.08%). This indicates shared customer segments and informs competitive strategies. Understanding these overlaps enables Nakau to refine its unique selling propositions.
Traffic workload reveals peak hours, allowing for optimal staffing and resource allocation, ensuring customer satisfaction and operational efficiency.
Nakau experiences peak traffic workload around noon (12:00 PM), with the highest traffic workload score 71.29, and relatively high traffic workload from 11:00 AM to 8:00 PM. Lowest traffic workload is at 3:00 AM with score 0.06. This informs staffing and promotional strategies to manage peak times and potentially boost off-peak business.
Analyzing consumer segments by Gender and Generation helps target marketing and positioning strategies by understanding specific group preferences. This ensures marketing efficiency.
Nakau's customer base shows affinity index 77 for Women and 113 for Men. Gen X has an affinity index 129, Gen Y has 94, and Gen Z has 60. This suggests Men and Gen X are overrepresented, while Women and Gen Z are underrepresented. This insight facilitates targeted marketing adjustments and product positioning.