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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Moumni is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Moumni performance in the Morocco and how they change over time
See what factors influence Moumni performance in the Morocco and how they change over time
Available by subscription
Available by subscription
An analysis of Moumni' competitors in the Morocco
An analysis of Moumni' competitors in the Morocco
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Moumni, with a market performance of 96, is a leading brand in Morocco's Cafe & Restaurants industry, placing it in the top 4%. This strong position indicates a high level of customer preference and competitive advantage. Its performance peers include El Toro, Restaurant Morisco, Akai Sushi, Loliva Mediterranean Restaurant, مقهى بطحة, and Beytt Mogador, all maintaining a similar high-performance level.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, influencing loyalty and recommendations.
Moumni's overall CSAT is 45%, a significant increase of 36.4 percentage points year-over-year. CSAT is 65% in Casablanca-Settat and 5% in Prefecture of Casablanca. The dynamic CSAT data shows fluctuations between 44.12 and 47.83 from April to June 2025. A higher CSAT generally correlates with increased customer loyalty and positive word-of-mouth.
Number of outlets indicates brand's reach, influencing market presence and accessibility to customers.
Moumni has 6 outlets in Casablanca-Settat, 3 in Prefecture of Casablanca, and 1 each in Béni Mellal-Khénifra and Marrakech-Safi. The distribution shows a strong presence in the Casablanca region. Expanding the number of outlets could further enhance market reach.
Identifying competitors reveals brand's positioning and helps refine strategies to attract customers.
Moumni's top competitors based on customer cross-visitation are McDonald's (17.86%), Caribou Coffee (10.71%), PAUL (7.14%), عصير الشاوية (7.14%), and LITTLE MAMMA VILLA CIL (7.14%). This indicates that Moumni customers also frequent these establishments. Analyzing the offerings of these competitors can provide insights for differentiation.
Traffic workload reveals peak hours, allowing optimized staffing and resource allocation.
Moumni experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest activity at 8:00 PM (58.19%) . The lowest workload is observed between 3:00 AM and 7:00 AM. Understanding these patterns enables efficient staff scheduling and resource management during peak and off-peak hours.
Understanding consumer segments helps tailor marketing and product strategies for maximum impact.
Moumni's customer base shows a high affinity towards women (96) and men (103). Generation Z demonstrates a high affinity (986), suggesting that they are a significant portion of Moumni's consumer base. Tailoring marketing efforts to these segments can improve engagement and drive sales.