Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Minmin is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Minmin performance in the Japan and how they change over time
See what factors influence Minmin performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Minmin' competitors in the Japan
An analysis of Minmin' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Minmin, with a market performance of 99, is a leading brand. This percentile indicates Minmin's strong market standing relative to competitors like Ramentodai, ChaoChao, Men-ya Takei, Pork Tamago Onigiri, Yakitori Tsukada, and 麺屋ようすけ, all positioned within a similar leading percentile range.
CSAT reflects customer happiness, impacting loyalty and brand perception. Higher satisfaction often correlates with repeat business and positive word-of-mouth.
Minmin's overall customer satisfaction is 68%, a decrease of 13.3 percentage points year-over-year. Kyoto Prefecture shows the highest satisfaction at 82% with a slight increase, while Osaka and Hyogo Prefectures experienced CSAT decreases, indicating potential areas for improvement in those regions.
Average check reflects spending per customer, showing revenue generation and customer value. Tracking it helps optimize pricing and promotions.
Minmin's overall average check is 1.7K JPY, down 3% year-over-year. Hyogo Prefecture has the highest average check at 1.9K JPY with no growth, while Osaka Prefecture shows the lowest at 1.4K JPY, also with no growth, indicating varied spending habits across regions.
Outlet count indicates market presence and growth potential. More locations can increase brand visibility and customer accessibility.
Minmin has 11 outlets in Osaka Prefecture, and 7 outlets each in Kyoto and Hyogo Prefectures. This distribution indicates a strong presence in Osaka compared to the other two prefectures.
Competitor analysis identifies market rivals and customer preferences. Understanding overlaps in customer visits informs competitive strategies.
Minmin's top competitors based on cross-visitation are Matsuya (8.07%), McDonald's (8.07%), Starbucks (6.21%), 店 (6.21%), and Tenkaippin (5.59%). This indicates a significant overlap in customer base with these brands.
Traffic workload reveals peak hours, informing staffing and resource allocation. Optimizing for busy periods improves customer service and efficiency.
Minmin experiences peak traffic workload between 12:00 and 20:00, with the highest activity around 12:00 and 19:00. Activity is minimal from midnight to 10:00, suggesting operational hours aligned with lunch and dinner times.
Understanding consumer segments is important to tailor marketing and positioning strategies. Affinity insights inform targeted marketing and positioning strategies.
Minmin's customer base shows high affinity with women (98) and even higher affinity with men (101). Among generations, Gen Z is overrepresented (167), Gen X overrepresented (125), while Gen Y is underrepresented (58) compared to average consumer.