Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mesa SM is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Mesa SM performance in the Philippines and how they change over time
See what factors influence Mesa SM performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Mesa SM' competitors in the Philippines
An analysis of Mesa SM' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength & customer preference in the industry, showing its competitive position relative to other brands.
Mesa SM's market performance is in the leading 99th percentile. This signifies a leading market position, indicating strong customer preference compared to peers like Wagyuniku Dasmariñas, Gavin's kitchen + bar, Pizzulu, Shaka Cafe, The Coffee Library Agoo and Patio Dada's International Cuisine.
CSAT reflects customer happiness. Higher scores often link to loyalty and positive word-of-mouth, driving brand growth and repeat business.
Mesa SM's overall customer satisfaction is 60%, a significant 10.6 percentage point increase year-over-year. Calabarzon shows the highest satisfaction at 67%, up 39.8pp, while Metro Manila is at 51%, down 4.4pp, indicating regional differences in customer experience.
Average check reveals spending habits. Tracking changes indicates pricing power and customer perception of value relative to competitors.
Mesa SM's overall average check is 1.2K PHP, up 6.5% year-over-year. Metro Manila has the highest average check at 1.3K PHP, while Calabarzon's is 909.5 PHP, suggesting regional differences in spending.
Outlet count signals market presence. Growth reflects expansion strategy and brand reach, affecting customer convenience and revenue potential.
Mesa SM has 20 outlets in Metro Manila, 8 in Calabarzon, 4 in Central Luzon, 2 in Bicol Region, and 1 each in Cagayan Valley, Ilocos Region, and Western Visayas. This distribution highlights Metro Manila as the brand's primary market.
Competitor analysis reveals market dynamics. Identifying shared customers informs strategies for retention, acquisition, and competitive differentiation.
Mesa SM's top competitors by cross-visitation are Starbucks (14.93%), Jollibee (8.96%), Gerry's Grill (7.46%), Manam (5.97%), and McDonald's (4.48%). This indicates that Mesa SM's customers also frequent these popular dining options.
Traffic workload shows peak hours. Understanding these trends helps optimize staffing, promotions, and resource allocation for smooth operations.
Mesa SM experiences peak traffic between 10 AM and 8 PM, with the highest workload around 6 PM (58.90%). Traffic is minimal from midnight to 7 AM, showing a distinct daytime business pattern.
Segment analysis enables targeted marketing. Understanding demographics, affinity and habits tailors messaging, boosting campaign ROI and customer loyalty.
Women affinity index is 88, while men is 107. The affinity index for Gen X is 298, Gen Y is 76, and Gen Z is 41. This means that men and Gen X are overrepresented among Mesa SM's customers relative to the average.