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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Merlo Coffee Cafe is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Merlo Coffee Cafe performance in the Australia and how they change over time
See what factors influence Merlo Coffee Cafe performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Merlo Coffee Cafe' competitors in the Australia
An analysis of Merlo Coffee Cafe' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Merlo Coffee Cafe's market performance is in the top 5% of brands, a leading position indicating strong competitive strength in the Cafe & Restaurants industry. Its performance peers include Diwan Grill And Kebab House, The Original Coopers Alehouse, Easey's, 2 smokin arabs, Távola Restaurant, and Poke Cafe.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences. Higher CSAT scores correlate with increased loyalty and positive word-of-mouth.
Merlo Coffee Cafe's overall customer satisfaction is 72%, a decrease of 6.4 percentage points year-over-year. In Queensland, the CSAT is also 72% with the same decrease. The CSAT score decreased from 77.78% to 68.75% between May and June 2025.
Average check is the average amount customers spend per visit. Monitoring this helps understand spending habits and optimize pricing strategies.
The overall average check for Merlo Coffee Cafe is 16.2 AUD, down 13.7% year-over-year. The average check in Queensland is 16.2 AUD with no growth. Average check was approximetly 13.64 AUD between April and June 2025.
The number of outlets indicates brand reach and market presence. More outlets often mean greater accessibility and potential revenue.
Merlo Coffee Cafe has 18 outlets in Queensland, reflecting its physical presence in the market. The outlets data reflects the brand's established presence within the market.
Identifying key competitors helps to understand the competitive landscape and to refine strategies to attract and retain customers.
Merlo Coffee Cafe's top competitors based on customer cross-visitation are Cafe 63, McDonald's and KFC, each with a 10.35% cross-visitation rate. Other competitors include Cerin Pasticceria (6.90%) and Yeronga Bakery Cafe (3.45%).
Traffic workload by hours shows when the cafe is busiest, helping with staffing and resource allocation to meet customer demand efficiently.
Merlo Coffee Cafe experiences peak traffic between 8 AM and 10 AM, with traffic workload percentages ranging from 62.33% to 66.50%. The workload gradually decreases after 10 AM. Traffic is minimal from 6 PM to 4 AM.