Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
MásQMenos is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence MásQMenos performance in the Spain and how they change over time
See what factors influence MásQMenos performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of MásQMenos' competitors in the Spain
An analysis of MásQMenos' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference in the industry based on brand's share of foot traffic.
MásQMenos is a leading brand with a market performance percentile of 99 in Spain's Cafe & Restaurants industry. This high percentile indicates a strong market presence. Performance peers in the same range include Beykebap, QUISPE, Tribeca, Restaurante Rincón del Mercado, Made In Sicily, and Hamburguesas | QW Foodtruck Ópera.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. It pinpoints areas for service improvement and competitive advantage.
MásQMenos has an overall customer satisfaction of 69%, a decrease of 3.8 percentage points year-over-year. Balearic Islands show high satisfaction (87%), while Aragon has lower satisfaction (52%). Customer satisfaction decreased between April and June 2025.
Average check size indicates customer spending habits and revenue potential, guiding pricing strategies and promotional efforts.
The overall average check for MásQMenos is 20.1 EUR, a 2.3% increase year-over-year. The Community of Madrid has the highest average check (21.2 EUR), while Aragon has the lowest (16.2 EUR). Average check decreased between April and May 2025.
Outlet count reflects brand reach and expansion, indicating market coverage and potential for increased customer engagement.
MásQMenos has varying numbers of outlets across Spain. The Community of Madrid has the most (5), followed by Balearic Islands, Aragon and Catalonia (2 each), and Canary Islands (1). This shows a concentration in certain regions.
Competitor analysis identifies key rivals, informing strategies to differentiate, attract customers, and gain market share.
The top competitors for MásQMenos, based on customer cross-visitation, are Burger King (4.27%), Santagloria Coffee & Bakery (4.27%), Taco Bell (3.42%), Che!!! (2.56%), and 100 Montaditos (2.56%). This suggests shared customer interests with these brands.
Traffic workload insights enable efficient staffing and resource allocation, optimizing customer service and operational effectiveness.
MásQMenos experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest workload around 4:00 PM to 5:00 PM (51.55% and 51.77%, respectively). Traffic is minimal between midnight and 6:00 AM.
Understanding consumer segments enables targeted marketing, improving engagement and maximizing ROI by catering to specific needs.
Women shows the greatest affinity towards the brand, with affinity index of 110. Whereas Men shows the affinity index of 92. Generation Z shows the highest affinity (121), whereas Gen X and Gen Y show the low affinity index (92 and 91 respectively).