Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Maria Açaí is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Maria Açaí performance in the Brazil and how they change over time
See what factors influence Maria Açaí performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Maria Açaí' competitors in the Brazil
An analysis of Maria Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of customer foot traffic, indicating competitive strength and consumer preference.
Maria Açaí holds a leading market performance percentile of 98 in Brazil's Cafe & Restaurants industry. This position signifies high customer preference. Peers like Duda's Pizzas also share a similar market position.
Customer satisfaction scores reveal brand perception, impacting loyalty and advocacy. Higher CSAT typically correlates with better business outcomes.
Maria Açaí's overall customer satisfaction is 62%, a significant increase of 7.6 percentage points year-over-year. The Southeast Region shows a CSAT of 62%, with an 11 percentage points increase, indicating improved customer perception.
Average check reflects customer spending per visit. Monitoring trends informs pricing strategies and revenue optimization efforts.
Maria Açaí's overall average check is 28.5 BRL, a decrease of 13.5% year-over-year. The Southeast Region reports an average check of 28.5 BRL, showing no growth. This indicates a need to reassess pricing strategies.
Outlet count reflects brand reach. Strategic distribution impacts accessibility and overall market penetration.
Maria Açaí has 43 outlets in the Southeast Region, 18 in the South Region, and 5 in the Northeast Region. The Southeast Region accounts for the majority of outlets, showcasing a concentration in that area.
Identifying top competitors and cross-visitation trends provides insights for strategic positioning and competitive differentiation.
Maria Açaí's top competitors include Burger King (7.84% cross-visitation), Pavão Azul Bar (5.88%), McDonald's (5.88%), Clássico Beach Club (5.88%), and Freddy Rei do Açai Copacabana (3.92%), indicating shared customer interest.
Traffic workload analysis reveals peak hours, enabling efficient staffing, optimized promotions, and enhanced customer service during busy times.
Maria Açaí experiences peak traffic workload between 10 AM and 8 PM, with the highest activity around 4 PM to 5 PM. This pattern highlights the need for optimized resource allocation during peak hours.
Consumer segment analysis informs targeted marketing by aligning products with the preferences and values of key demographics.
Maria Açaí demonstrates a very high affinity with the 'Men' segment (index 119) and 'Gen Y' segment (index 170), and a negative affinity with the 'Women' segment (index 75).