Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Makarnam is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Makarnam performance in the Turkey and how they change over time
See what factors influence Makarnam performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Makarnam' competitors in the Turkey
An analysis of Makarnam' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Makarnam's Market Performance is at the 99th percentile, marking it as a leading brand in the Cafe & Restaurants industry in Turkey. This indicates a strong market presence. Performance peers include Meşhur Anka Aspava Florya, Rasoi Restaurant Indian Pakistani Desi Delicious Food, Sultan Balık Florya, Sky safran restaurant bar, Gibi Bodrum, and Danova Restaurant, all within the same percentile range.
Customer Satisfaction (CSAT) reflects customer happiness, revealing loyalty and brand perception, crucial for growth and reputation.
Makarnam's overall CSAT is 28%, down by 8.8 percentage points year-over-year. Regional CSAT varies, with Central Anatolia at 52%, Marmara at 28%, and Mediterranean at 0%. The trend shows some improvement over the last three months, but overall satisfaction remains a concern.
Average Check (transaction value) indicates spending per customer, vital for revenue assessment and pricing strategy optimization.
Makarnam's overall average check is 219.30 TRY, a 17.1% increase year-over-year. The Marmara Region has the highest average check at 232.60 TRY, while Central Anatolia has an average check of 170.00 TRY. Average check values have generally increased over the last three months.
Outlet count indicates brand reach, influencing market penetration, accessibility, and potential revenue streams.
Makarnam has 14 outlets in the Marmara Region, 4 in the Central Anatolia Region, and 1 in the Mediterranean Region. This distribution highlights a stronger presence in the Marmara Region compared to other regions.
Competitor analysis helps identify key rivals and customer preferences, informing strategies for competitive advantage and market share.
Makarnam's top competitors based on cross-visitation are Kahve Dünyası (10.34%), Burger King (10.34%), Tavuk Dünyası (8.62%), Dürümle (8.62%), and Köfteci Yusuf (6.90%). This indicates that customers who visit Makarnam also frequently visit these brands.
Traffic workload by hour reveals peak times, optimizing staffing, promotions, and resource allocation for better customer service.
Makarnam's peak traffic workload occurs between 10:00 AM and 9:00 PM, with the highest traffic observed between 6:00 PM and 7:00 PM (57.14%). There is minimal to no traffic between midnight and 9:00 AM. This data informs staffing and promotional strategies.