Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
LongHorn Steakhouse is in the top 17% of brands
Sample of brands in the same percentile
See what factors influence LongHorn Steakhouse performance in the Germany and how they change over time
See what factors influence LongHorn Steakhouse performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of LongHorn Steakhouse' competitors in the Germany
An analysis of LongHorn Steakhouse' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
LongHorn Steakhouse's market performance is at the 83rd percentile, positioning it as an average/above average performer. This indicates a solid market presence, though not a leading one. Its peers in similar standing include Restaurant Duo, Sercys, Boz's Kebap Pizza Haus Neckargartach, Geigerhaus, Asia Kim, and Eiscafé Feuer&Eis.
Customer satisfaction (CSAT) reflects customers' happiness, influencing loyalty and brand perception. A higher CSAT typically correlates with increased repeat business.
LongHorn Steakhouse's overall CSAT is 74%, a decrease of 15.9 percentage points year-over-year. In Bavaria, the CSAT is also 74%, reflecting the overall trend. The CSAT data suggests a need to investigate the reasons behind the decline in customer satisfaction to improve brand perception and loyalty.
Outlet count indicates brand reach. More outlets increase accessibility, visibility, and revenue, vital for market share and growth.
LongHorn Steakhouse has 1 outlet in Bavaria. Having a single outlet concentrates operations and customer experience in that region. This may represent a focused market entry or a limited expansion strategy within Germany.
Competitor analysis identifies top rivals, informing strategies to differentiate and capture market share by understanding customer preferences.
The top competitors for LongHorn Steakhouse, based on customer cross-visitation, include McDonald's (15.38%), Landgasthof Stechl (15.38%), Trattoria Trulli (7.69%), Wirt z’Rieden (7.69%), and Subway (7.69%). These insights help LongHorn Steakhouse understand shared customer preferences and potential competitive threats.
Traffic workload shows busy times, which helps in staffing, inventory, and promotions to optimize customer service and operations.
LongHorn Steakhouse's traffic workload peaks between 17:00 and 20:00, with the highest workload at 19:00. Minimal traffic occurs from 0:00 to 11:00. This indicates the restaurant is busiest during dinner hours, requiring sufficient staffing and resources during those times.
Understanding consumer segments allows targeted marketing by aligning products and messages with specific demographics for increased engagement and effectiveness.
LongHorn Steakhouse's customer base shows a higher affinity towards women (94 index) and men (103 index), indicating that men are slightly overrepresented compared to women. Gen Y has an over-representation (227 index), suggesting particularly high engagement or interest from this generational segment.