Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Le Longchamp is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Le Longchamp performance in the France and how they change over time
See what factors influence Le Longchamp performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Le Longchamp' competitors in the France
An analysis of Le Longchamp' competitors in the France
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Le Longchamp holds a leading market position in France's Cafe & Restaurants industry with a percentile of 91.00, placing it in the top 9% of brands. This high percentile suggests strong customer preference and competitive strength. Performance peers within the same percentile range include Lafayette's restaurant rue d'Anjou, Le Bistrot, La Tête à l'Envers Pub Vincennes, Glacier Ness, La Scudéria Pizzéria Restaurant, and OKII.
Number of Outlets reflects brand reach and expansion, indicating potential market coverage and accessibility for customers.
Le Longchamp operates 21 outlets in Metropolitan France. This figure represents the brand's current reach and market coverage in the region, highlighting the potential accessibility for customers.
Competitor analysis identifies key rivals and their market share, guiding strategic decisions for competitive advantage and market positioning.
Le Longchamp's top competitors, based on customer cross-visitation, include KFC (12.50%), Bistrot L'échoppe (6.25%), PAUL (6.25%), Hotel De la Bourse (6.25%), and Quick (6.25%). This indicates potential areas where Le Longchamp overlaps in customer base and can strategically differentiate itself.
Traffic Workload shows peak hours and customer flow, enabling optimized staffing, resource allocation, and service delivery strategies.
Le Longchamp experiences peak traffic workload between 10:00 AM and 6:00 PM, with the highest workload at 11:00 AM (54.48). This information allows for optimized staffing and resource allocation during these peak hours to enhance customer service and operational efficiency.
Understanding consumer segments allows targeted marketing, enhancing engagement, and tailoring offerings to meet specific demographic needs and preferences.
Women are overrepresented among Le Longchamp's consumers with an affinity index of 79.00, while Men are overrepresented with an affinity index of 119.00. Gen X is strongly overrepresented with an affinity index of 158.00. Gen Y is underrepresented with an affinity index of 84.00. This suggests targeted marketing strategies could focus on engaging and retaining Gen X customers.