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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
La Cigale is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence La Cigale performance in the Uruguay and how they change over time
See what factors influence La Cigale performance in the Uruguay and how they change over time
Available by subscription
Available by subscription
An analysis of La Cigale' competitors in the Uruguay
An analysis of La Cigale' competitors in the Uruguay
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
La Cigale's market performance is at the 93rd percentile, making it a leading brand in Uruguay's Cafe & Restaurants sector. This high percentile indicates a strong market standing. Performance peers such as Estudio Café, SAVIA Café y Cultura, Parador el Caimán, La Pasiva 21 de Setiembre, Viejo Mercado, and Serrano Café share a similar performance range.
Customer satisfaction (CSAT) reflects loyalty and brand perception, influencing repeat business and positive word-of-mouth.
La Cigale has an overall CSAT of 81%, with an 11.3 percentage point increase year-over-year. This indicates improved customer sentiment. In Montevideo, the CSAT is also 81%, reflecting consistent satisfaction across the region.
Outlet count shows brand reach and market presence, crucial for understanding geographic coverage.
La Cigale has 11 outlets located in Montevideo. This number of outlets shows a focused presence in the capital city of Uruguay.
Competitor analysis identifies key rivals and customer overlap, guiding strategies to enhance brand distinctiveness.
McDonald's, Baco Vino y Bistro, Sbarro, Porto Vanila and Burger King are La Cigale's top competitors based on customer cross-visitation. McDonald's has the highest overlap at 23.81%. This highlights potential for La Cigale to differentiate its offerings.
Traffic workload by hours helps optimize staffing and promotions during peak times, improving efficiency.
La Cigale experiences peak traffic between 15:00 and 21:00, with the highest workload at 17:00 and 18:00. The lowest traffic is between 01:00 and 09:00. This data can inform staffing and promotional strategies to maximize efficiency and customer experience during peak hours.
Understanding consumer segments informs targeted marketing and positioning strategies, improving consumer engagement.
La Cigale's consumer base shows that Women are overrepresented with an affinity index of 83.00, and Men are also overrepresented with an affinity index of 116.00. Gen Y consumers are highly overrepresented with an affinity index of 188.00, showing high affinity towards La Cigale.