Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Krispy Kreme is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Krispy Kreme performance in the Egypt and how they change over time
See what factors influence Krispy Kreme performance in the Egypt and how they change over time
Available by subscription
Available by subscription
An analysis of Krispy Kreme' competitors in the Egypt
An analysis of Krispy Kreme' competitors in the Egypt
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme in Egypt has a market performance percentile of 99, indicating a leading position. This means the brand captures a high share of customer traffic relative to peers like Magrashi Restaurant, Andrea El Mariouteya, Pizza Queen, Beit ward madinaty, El Karnak, and حسن ابو على للمأكولات البحرية, all positioned at the 99th percentile.
Customer satisfaction is a key indicator of brand loyalty and service quality, directly impacting customer retention and revenue.
Krispy Kreme's overall customer satisfaction in Egypt is 62%, a decrease of 3.9 percentage points year-over-year. In Cairo, CSAT is 58%, with a decrease of 9.7 percentage points. The trend is downwards, this suggests a need to investigate and improve customer experience strategies.
Average check reflects customer spending per visit, indicating perceived value and upselling effectiveness.
The overall average check for Krispy Kreme in Egypt is 227.8 EGP, a 12.1% increase year-over-year. In Cairo, the average check is 236.5 EGP. The increase suggests customers are spending more per transaction.
Number of outlets indicates brand's presence and accessibility, influencing market reach and customer convenience.
Krispy Kreme has 12 outlets in Cairo and 5 in Giza. This distribution shows a stronger presence in Cairo, but Giza represents a significant portion of the brand's footprint.
Identifying top competitors helps understand market dynamics, competitive threats, and opportunities for differentiation.
Krispy Kreme's top competitors based on cross-visitation are McDonald's (9.73% and 8.85%), KFC (7.96%), Second Cup (6.19%), and Bazooka Fried Chicken (5.31%). These brands represent significant alternatives for Krispy Kreme's customer base.
Traffic workload reveals peak hours, helping optimize staffing, inventory, and promotional activities.
Krispy Kreme experiences peak traffic between 18:00 and 23:00, with the highest workload at 21:00. Traffic is minimal between 2:00 and 7:00. This workload shows the importance of focusing resources during the evening.
Understanding consumer segments allows targeted marketing, optimizing products, and improving customer engagement.
Krispy Kreme's consumer base shows a high affinity for women (113 index). Gen X are over-represented at 248 index, indicating high affinity. Gen Y is under-represented at 59 index. Marketing should focus on gender/generation-specific strategies.