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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Krispy Kreme is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Krispy Kreme performance in the United Arab Emirates and how they change over time
See what factors influence Krispy Kreme performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Krispy Kreme' competitors in the United Arab Emirates
An analysis of Krispy Kreme' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme ranks in the top 5% of brands in the UAE's Cafe & Restaurants industry, indicating a leading market position. This percentile reflects strong performance relative to peers such as Feras, MADFOON ALSADDA Restaurant Al Ain, Bliss Lounge, KNOT BAKEHOUSE (The 77 Valley), Hangry Joe's Hot Chicken, and Lounge at Address Downtown, all positioned at the 95th percentile.
Customer satisfaction reflects brand perception and loyalty, impacting revenue and growth through repeat business and positive word-of-mouth.
Krispy Kreme's overall customer satisfaction in the UAE is 70%, a 5 percentage point increase year-over-year. Dubai shows the highest satisfaction at 83%, followed by Abu Dhabi at 82% with a notable 18.7 percentage point increase. Sharjah Emirate shows lower satisfaction at 42%, with a decrease of 18.8 percentage points.
Average check indicates customer spending per visit, vital for revenue optimization and reflecting pricing strategy and customer purchasing behavior.
The overall average check for Krispy Kreme in the UAE is 88.7 AED, reflecting a significant 59.1% increase year-over-year. Dubai shows the highest average check at 132.4 AED, while Sharjah Emirate has an average check of 61.7 AED. These values indicate varied spending habits across different emirates.
Outlet count signifies brand presence and market penetration, impacting accessibility and brand visibility for customer acquisition.
Krispy Kreme has a total of 52 outlets in the UAE. Dubai leads with 28 outlets, followed by Abu Dhabi and Sharjah, each with 9 outlets. Ras al-Khaimah and Umm al-Quwain each have 2 outlets, while Ajman and Fujairah each have 1 outlet. This distribution highlights Dubai's dominant market share.
Competitor analysis identifies key rivals, enabling strategic positioning and competitive advantage through understanding market dynamics.
Krispy Kreme's top competitors in the UAE, based on cross-visitation, are KFC (17.24%), McDonald's (16.09%), Burger King (12.64%), Starbucks (10.35%), and Tim Hortons (6.90%). These brands capture a significant portion of Krispy Kreme's potential customer base.
Traffic workload patterns show peak hours and demand fluctuations, informing staffing, inventory, and promotional strategies for optimal operations.
Krispy Kreme experiences peak traffic workload between 8 AM and 10 PM in the UAE, with the highest workload around 6 PM (50.59%). Traffic is significantly lower during early morning hours, starting to increase around 8 AM. The lowest workload is at 5 AM (0.81%).
Consumer segment insights inform targeted marketing, product development, and personalized experiences, enhancing customer engagement and brand resonance.
Krispy Kreme's consumer base shows high affinity among women (65%) and a significant representation from Men (120%). Gen X (163%), Gen Y (86%), and Gen Z (139%) are also represented. Gen X and Gen Z are overrepresented, suggesting high affinity, while Gen Y is underrepresented compared to the average consumer.