Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kiepenkerl Bäckerei is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Kiepenkerl Bäckerei performance in the Germany and how they change over time
See what factors influence Kiepenkerl Bäckerei performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Kiepenkerl Bäckerei' competitors in the Germany
An analysis of Kiepenkerl Bäckerei' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Kiepenkerl Bäckerei's Market Performance is at the 98th percentile, which indicates a leading position. This percentile demonstrates strong customer preference. Performance peers in the same percentile range include Brauer's Aalkate, Bäckerei Rutz, Der Bäcker Lampe, Pizzeria Da Salvatore, Punjabi Bad'sha - Indisches Restaurant & Eiscafe, and Urfa Man Gala Grillhouse.
Customer Satisfaction (CSAT) reflects loyalty and brand perception, impacting long-term growth and repeat business. High CSAT is crucial.
Kiepenkerl Bäckerei's overall CSAT is 77%, showing moderate customer satisfaction. This increased by 0.4 percentage points year-over-year. North Rhine-Westphalia shows a CSAT of 77%, while Lower Saxony is at 75%. The CSAT trend indicates an upward trend from April to June 2025.
Average Check (transaction value) impacts revenue. Monitoring this KPI is crucial for pricing and upselling strategies.
The overall Average Check for Kiepenkerl Bäckerei is 7.7 EUR, a decrease of 10.6% year-over-year. North Rhine-Westphalia has an average check of 7.4 EUR. Average check value demonstrates stable values for May and June 2025.
Number of Outlets shows reach. Tracking outlets across locations informs expansion and resource allocation strategies.
Kiepenkerl Bäckerei has 27 outlets in North Rhine-Westphalia and 7 in Lower Saxony. This demonstrates strong presence in North Rhine-Westphalia, it also shows what is the brand coverage across different states.
Competitor analysis identifies market rivals and customer preferences, helping refine strategies and gain a competitive edge.
McDonald's (13.64%) and Burger King (11.36%) are the top competitors based on cross-visitation. Other competitors include Bäckerei & Konditorei Josef & Dirk Heitmann GmbH Fil (6.82%), Wintering (6.82%), and Bäckerei Remke (4.55%).
Traffic Workload distribution is important for staffing and optimizing operations during peak and off-peak hours for optimal efficiency.
Peak traffic for Kiepenkerl Bäckerei occurs between 9 AM and 12 PM, with the highest workload at 11 AM (57.03%). Traffic is minimal between midnight and 5 AM. Staffing levels should align with these peak hours.
Understanding consumer segments is important for targeted marketing, and product development based on demographic preferences.
Women are overrepresented (Affinity Index = 81), while men are also overrepresented (Affinity Index = 111). Gen X consumers have a very high affinity (Affinity Index = 132), Gen Y are underrepresented (Affinity Index = 35).